Joel Layton

Telogical Systems

http://www.linkedin.com/pub/joel-layton/2/35a/794

About Me:

Passion, Intregrity, curiosity, teambuilding
• Ability to take a blank slate and move it forward
• Help creative people be creative and spread their wings

My Objective is to take a team of UX professionals and Designers and motivate, guide and inspire them, from the whiteboard to completion, to build both web and mobile experiences that excite and satisfy their users. Think it, Design it, Build it, Market it, Test it, Support it, and Continue to make it better.

SUMMARY:
• Proven thought leader managing creative departments in designing and building eCommerce and web applications.
• Strong project and product management background with experience in taking concepts from idea to product along full software development lifecycle.
• Fluent in all aspects of User Experience and Information Architecture as well as Project Management expertise in Agile and RUP environments.
• Skilled in Wireframing, Focus Groups, Usability Studies, Multi-varient testing, Web Analytics
• Web and mobile marketing expertise: Web Analytics, A/B Testing, Product Reviews (Power Reviews and BazaarVoice), Paid Search, Search Engine Optimization, Site Search, Display, Social Media, Accounting, Payroll and Human Resource software development
• Expert in business requirements writing and translating the business need to technical specifications
• Strong team builder, communicator, and translator of technical speak to business understanding whether in a B2B or B2C environment.
• Proven leader, mentoring and guiding teams of 2 -25 in successfully reaching their individual and team objectives.
• Passionate problem solver ensuring the business understands the technical and the technical understands the business

Specialties
Internet Marketing, Mobile Commerce, Information Architecture, Search, Usability, and Project Management

Worked on:
- www.wirefly.com, wireless.walmart.com, radioshackwireless.com, m.wirelfy.com,