A Review of UTEC logo, first iteration by Nate Hamilton

Overdone

  • Nate Hamilton

    Nate Hamilton

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    Overdone

    Posted on Nov 03, 2009 at 9:02 AM

    The book thing for education is highly overdone. I would try a different direction that isn't so overused. I'm not sure that I like the typography either. Just my thoughts, as usual, feel free to ignore :).

    • Josh Jackson
      Josh Jackson commented:
      Posted: on Nov 03, 2009 at 9:04 AM

      Nate: Can you offer another suggestion for an educational icon? And what do you not like about the typography?

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    • Nate Hamilton
      Nate Hamilton commented:
      Posted: on Nov 03, 2009 at 9:08 AM

      I would focus more on the China subject than the educational subject. So find an object that more closely aligns with Chinese culture. I think the fonts you use could also have more of a Chinese flair.

      When I say the typography, I am more talking about your rigid structure you have going on. I would make the bottom slogan smaller and center or left align it. i'd be interested in seeing the progress on this one, keep me updated!

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