A Review of New Logo & Brand For Client by Ann Edwards

"Connex"

  • Ann Edwards

    Ann Edwards

    Rank: 7 Student

    111

    • Design: 5
    • Purpose: 4
    • Originality: 4
    • Engagement: 4
    1 Vote
    "Connex"

    Posted on Oct 28, 2009 at 12:35 PM

    "Conx" first read "conks"; second time around read "Con-X", which made me think "Ex-Con". The extra 'n' in "Connx" was a bit better, but still was confusing for me to read. When I read the third, I finally understood what it was supposed to say.

    • MATTHEW SIMONS
      MATTHEW SIMONS commented:
      Posted: on Oct 28, 2009 at 12:51 PM

      Thank you for the feedback. I've added a fourth option that spells out Connects. Do you feel that this reads better?

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    • Ann Edwards
      Ann Edwards commented:
      Posted: on Nov 02, 2009 at 2:23 PM

      Yes, the new concept you posted reads much better and has a stronger layout than before. As someone else said, the replacement of "x" is rather overdone anyway.

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