A Review of Logo for my own ad firm (lemon milk) by Kate Dawson

I like the simple one (number 1) but I didn't get the milk part until I saw number 2. Maybe there is a way to play up the milk drops in the rest of your branding?

Of course, now that I know it is milk, it is all I see. Perhaps the upward curves at the top of the lemon don't seem much like a shape that a milk drop would fall from... but I really like the sensous curve you have. it is unique and eye catching.

I don't think number 3 helps the milk idea very much. It just looks like the bottom part of the lemon got cut off.

I often think of bubbles in milk - see picture: http://tiny.cc/hbgSs

Here's another good milk drops/dunking in milk photo for inspiration: http://tiny.cc/MrUAF

I am enjoying the progression of this logo! Look forward to the next round.