A Review of Real Estate Training & Coaching Site by Michael Rawlins

rri-1.png

• 1

  Very nice header; sleek, professional, attractive, easily customizable

• 2

  No problem with the logo, maybe make the box a little bigger so that it sticks out of the bar?

• 3

  I'd definitely ditch the gradient, at least this gradient

• 4

  You have three kinds of buttons in this page, blue, orange and black/white

• 5

  Could use some improvement. Try a dark background with a bottom radius shine and a line

• 6

  The shine is a very good idea, can't see how well executed, though

• 7

  Add spacing to the logo (above and below)

• 8

  Great header image!

• 9

  I love how this subtraction leads the eye to the video. Nice touch

• 10

  Almost didn't notice this was a buttton

• 11

  I think this is not the best placement for logo. The iso is kind of forced in there and the logo is very much close to top.

• 12

  Orange over red is not the best combination. Maybe a more neutral color is better (white, gray or black)

• 13

  Maybe you can try blurring the "ignite" it looks kind of harsh.

• 14

  Hero's gaze should be directly into the camera. This leads to capturing the visitors attention. See the research: http://www.whatmakesthemclick.net/2011/03/31/100-things-you-should-know-about-people-95-people-decide-who-and-what-is-alive-by-the-eyes/ & http://www.whatmakesthemclick.net/2009/12/24/100-things-you-should-know-about-people-20-your-attention-is-riveted-by-pictures-of-people/

• 15

  Awesome!

• 16

  Excellent! See Free in this chart http://www.asis.org/Bulletin/Aug-11/Whalen_Table1.jpg

• 17

  Not sure you should repeat the social networking icons on the same page. The footer is better placement

• 18

  not certain whether this associates Upcoming events with the video below.

• 19

  if you could centre align the text with the logo .. that might looks good

• 20

  The hard edge around the image makes the background and image look separate. Soften the edge of the image..this will give the illusion that the image and background were shot together. It will have a more refined and polished look.

• 21

  Move this button down a few pixels. It seems a bit tight under this tagline..

• 22

  Make pointer smaller.. the size at moment is causing a lot of attention. My eyes pay more attention to the size of the pointer then what direction its pointing in..

rri-4.png

• 1

  Green and orange don't mix too well; I'd go for gray hyperlinks

• 2

  Try aligning these icons to the right of the site.

• 3

  If this is your main CTA, its a little lost down here. Try moving to the top and increasing the size

• 4

  Great balance and readability. Consider reducing copy by 50% by bulleting the content. Make it easy to scan

rri-2.png

• 1

  Same as before. Try something bigger.

• 2

  Try to increase the size a bit

• 3

  some icons on the agenda highlights might be nice

• 4

  Testimonials are well placed and look attractive. nice work

• 5

  Consider breaking into a tabbed task panel. This will mitigate the deep scrolling - and will get people to content easier/faster

• 6

  If this is a call to action - it is in the wrong place

rri-3.png

• 1

  This header doesn't blend in well

• 2

  Be consistent about how this area is used from page to page

rri-4.png

• 1

  The navigation bar stands out way to much. The font within the navigation seems very thin... if your going to keep the font on a black background you should try to use a thicker font weight. I know that the logo in incorporated within the navigation but try a comp with the logo outside of the navigation bar. At the moment the logo seems to be focused in that space. Try finding other placement solutions if you want to keep the logo within the navigation bar.

• 2

  These icons don't complement the overall look and feel of the site. I think you should find stronger icons as well as a better placement solution. The icons seem randomly placed.

• 3

  Background image isn't clear. Try an image of real estate property. Find a good image that will invite users to want to buy real estate.