A Review of Ecommerce Product Page - Usability by Abhishek Kumar

a few things..

  • Abhishek Kumar

    Abhishek Kumar

    Rank: 1 Elite

    4957

    • Design: 3
    • Purpose: 3
    • Originality: 3
    • Engagement: 3
    1 Vote
    This review has been awarded.
    a few things..

    Posted on Aug 30, 2010 at 8:53 AM

    this is so much better than your previous version.

    • what this 'reviews' link is for, is that the product review or some kind of testimonial.. if that is the product review, that link should be part of the product page as the body content.
    • FAQ nav link should be the last one
    • if someone is already logged in, you might wanna show his name on top with his basket.
    • at bottom of the screen, instead of saying 'buy your own .. by clicking the add to basket button above' - simply, provide a button there too, which does the exact same thing what the top button would do.

stormtek-productpage.png

  • 1

    great job on the header

  • 2

    breadcrumb is good

  • 3

    photo treatment?

    You could do something more with your photos like a white background with 3 px of padding, then a 1px gray border.

  • 4

    Awesome

    I really like how you've handled the call to action. The button is gorgeous, the whole div stands out apart from the page well. Excellent!

  • 5

    This is too big

    Reduce the screen real estate of this discriptive area by 25-50%. Use smaller font-size (honestly you could use 12px font size here) and split info into columns to make max use of the screen area. And use text-align justify. You just don't want the user to get too lost in the description that they don't buy the product.

  • 6

    Add another call to action button down here

    Your call to action statement here is not good enough. It's honestly close to worthless unless you have a link to actually click here here. I would suggest just putting another instance of your call to action button down after the description.

  • 7

    Nice work on the footer

    Not too much, not too little - just right. :-)