• Luke Marohn

    Luke Marohn

    Rank: 1 Elite

    5069

    • Design: 3
    • Purpose: 4
    • Originality: 3
    • Engagement: 3
    0 Votes
    Simplify it.

    Posted on Aug 25, 2010 at 12:08 AM

    When i get to this site, Here is what happens.

    I see the logo (which i personally dont like, it looks really cheesy)

    then, i see the big picture, "where you are the star"

    at this point I am pretty confused and dont know where to go really.

    here are some things you should change.

    1. Logo - make one
    2. Navigation - simplify it, only pages needed, 3 to 8 links
    3. Side Navigation - simplify as well, make 3-4 steps of navigation. So that you can simplify even more, right now i wouldn't know what to click.
    4. Make the background of the subnavigation white, It looks too dirty with the grey background. also, you should make it a bit wider, it seems really cluttered.
    5. fonts could use some work, the lowercase and upper case put together looks weird, I would just go with "The Standard Every Word Capitalised" or something..
    6. You need moar pictures too, I shop at places like http://www.pacsun.com and if you go to there site, BOOM picture, simple navigation, not cluttered.
    7. remove the testimonial and Star cares, replace those with pictures or offers. honestly no one really wants to look into those, this site already looks like a department store, testimonials are SOOOoo small business
    8. Align your footer, the cards and stuff are indented for some reason? no need for that.

    Well, hope my review was helpful! Good luck!