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Hi Elaine
Overall, I find your design striking if a little lacking in detail. Those areas have been covered fully by other posts.
The "elephant in the room" for me is: where is the headline? There's a huge vacant piece of real estate crying out for a carefully worded piece of copywriting brilliance.
Find the right words to both describe the unique attributes of the product and tell me why I should buy one. Your attractive, quirky design will then make more sense and give visitors a clear path to the checkout.
Hope this helps.
