• Michael Gunner

    Michael Gunner

    Rank: 1 Elite

    5988

    • Design: 3
    • Purpose: 2
    • Originality: 2
    • Engagement: 2
    0 Votes
    Looks dated.

    Posted on Jul 22, 2010 at 3:51 AM

    Sorry dude, but I don't think this is a great logo.

    Firstly, the text should be a contrasting colour from the background. Anyone with less than perfect sight is going to struggle to notice this, the colour of the text is too similar.

    Changing the colour of the text to white would instantly improve the visibility and style of the logo.

    The colour selection is generally pretty bad. It's not a dislike of brown, it's a dislike of this brown. The tan colour of the tagline is also not very nice.

    The globe is also very generic, it looks like clipart to me.

    Sorry to be so harsh, but here is some inspiration for you:

    http://naldzgraphics.net/inspirations/40-cool-and-unique-brown-logos-for-inspiration/

    Those logos are all brown, but they use contrast and deep, earthy colours to work.

    I've attached a copy of your logo which I've revised, changing the colours, the typography and the text. You'll have to excuse the blurred icon but it's just to show you what I mean :)

    • terrea.jpg
    • Ezequiel Jaime
      Ezequiel Jaime commented:
      Posted: on Jul 22, 2010 at 6:58 AM

      Thanks for your feedback, appreciate it. Don't really fan of the font you selected.