A Review of Humane Society Campaign v1 by Michael Minter

The curve is nice and all, but a bit hard to read at first glance, and possibly even second.

The color blend into the "darkness" also doesn't help. "Humane" looks too much like "human".

I think it'd be a wise decision to hit up the, "not so literary" market of people for donations too. And they'll need something more "user-friendly" to read.

Not certain about the dark tone, but I love the simplicity.