A Review of Arthrow by Yitz Woolf

Artbrow

  • Yitz Woolf

    Yitz Woolf

    Rank: 1 Elite

    937

    • Design: 5
    • Purpose: 5
    • Originality: 5
    • Engagement: 5
    1 Vote
    Artbrow

    Posted on Feb 17, 2010 at 3:28 PM

    love the halftone. and the first one.

    maybe make the H capital. looks like a b with the dot and all...

    • letty verhoeve
      letty verhoeve commented:
      Posted: on Feb 17, 2010 at 3:49 PM

      As I understand it this logo has to reflect the idea of connectivitity and togetherness. The letters now are not connected at all (only in style). They are more like disconnected individuals, wearing the same jacket. Connectivity is only to be found in the meaning of the word arthrow itself, to my opinion. I would connect the letters in a funny/funky way to get concept/logo/name in the same wave of connectivity an see what will happen to the design.

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    • letty verhoeve
      letty verhoeve commented:
      Posted: on Feb 17, 2010 at 5:12 PM

      Gave a look to this logo some more times and it starts working now. The first one I like best. It has some jumpy happyness in it. Well done :) No longer individuals with same jackets but happy persons jumping together.

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