A Review of logo design for a cleaning products producer by Scott Means

Track the contour of the swoosh.

  • Scott Means

    Scott Means

    Rank: 4 Master

    32

    • Design: 3
    • Purpose: 4
    • Originality: 3
    • Engagement: 3
    0 Votes
    Track the contour of the swoosh.

    Posted on Feb 13, 2010 at 12:41 PM

    I find the second version more appealing, but I think it would be more pleasing if the text somehow conformed to the curve of the swoosh. Right now I find the squareness of the text jarring with the curve (as well as the trapped whitespace).