A Review of Integra logotype by bryanmichael

lose the gradient

  • bryanmichael

    bryanmichael

    Rank: 5 Advanced

    73

    • Design: 2
    • Purpose: 3
    • Originality: 2
    • Engagement: 2
    0 Votes
    lose the gradient

    Posted on Feb 10, 2010 at 8:17 PM

    the top concepts work, but like so many others have said... the gradient doesn't help - it hurts. it makes the logo look cheap.

    go with a nice deep color, or try a touch (just a touch) of shading in the color.

    the bottom 3 have too much going on in the colors/font and imagery.

    -bryan