-
You are mixing a realistic style and an animated style here. Usually that's not a good thing to do. I would go the animated route and just animate the smoke. Cutting the head like you have here, makes me wonder why the head is cut. Try not cutting the head and see what you can come up with here. The tagline also doesn't quite work currently. Try extending it under both words. Good start, keep working with it.
-
-
Nate Hamilton commented:There is nothing wrong with the tagline but here are a few thoughts:
What I was originally thinking about when I mentioned the tag was more the placement then anything. It doesn't quite look right where it is.
The tagline should probably be written like this "Your brand, UNLEASHED". Notice the comma instead of the period
Lastly, I don't think the tagline speaks into the imagery used in the logo. I would use something that speaks to why you have smoke coming off the head, make sense?
-
Kevin Tomasic commented:
I tried placing the tag in a few other places but it didn't look right to me, I'll keep working at it.
The idea for the punctuation came from AT&T's tag "your world. delivered." but I like the way you have it also.
You have a good point. I might end up changing the smoke to something else, so lets see what I can come up with.
-
The consensus seems to be that the head is not working at all. That's totally fine with me as I was just messing around at first. I just wanted to get an idea I had in my head on screen to see what kind of reactions I get. I'll try a slightly different approach.
What is it about the tag that doesn't work? I actually thought it was quite clever (I guess that shows how much I know). The thought process I had when thinking of a tag was to put in as few words as possible what I do for "you" (your company), but word it in a way that makes it sound ... you know, cool.