We believe in a better web - a web where all websites are beautifully designed, exciting to use, and skillfully coded. The WebRoast is our way of making our voice heard by the big guys - the important websites we use every day.
A few weeks ago, Jens Schriver, a long-time Concept Feedback member and co-founder of the online marketing agency, ClickLab, approached me with exciting news -- he had lifted engagement on his website, WriteWork.com, by over 100%, and increased the number of people ending up on the payment page by 150%. Here's how he did it, and how you can do it too.