Shabbir Hussain

Logo for a Communication Firm

By Shabbir Hussain

   on Sep 20, 2009
12 Reviews1 Vote0 Favorites417 Views

Concept Reviews

  • Nate Hamilton

    Nate Hamilton

    Rank: 1 Elite

    CF Verified professional

    9919

    • Design: 2
    • Purpose: 1
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    • Engagement: 2
    2 Votes
    Readability

    Posted on Sep 20, 2009 at 6:36 PM

    The logo is very much lacking in readability. I did not think that was a "z" at all and actually thought the name of the company was "3 ahab". I also think the talk bubble is overdone for the most part in logos these days.

  • Aaran Casey

    Aaran Casey

    Rank: 1 Elite

    22778

    • Design: 2
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    0 Votes
    Logo

    Posted on Sep 20, 2009 at 8:46 PM

    Nice font, but I also didn't get that this read zahab, it looked to me like 3 ahab... maybe put the z in the speech bubble and move that to the front like it's being spoken...

    • Aaran Casey
      Aaran Casey commented:
      Posted: on Sep 21, 2009 at 3:38 PM

      just a thought but you might want to incorporate the z and the speech bubble as one, so that the z has a speech tale under it, and remove it's fill and keep the outline stroke. That would look pretty cool.

  • carl Gholston

    carl Gholston

    Rank: 3 Superior

    585

    • Design: 3
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    0 Votes
    Loose the bubble

    Posted on Sep 20, 2009 at 9:33 PM

    I like your concept but I didn't get what the logo was trying to convey. Make the tech aspect more apparent in the logo.

  • jennifer kouyoumjian

    jennifer kouyoumjian

    Rank: 2 Titan

    697

    • Design: 3
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    0 Votes
    talk bubble line thicker

    Posted on Sep 20, 2009 at 9:59 PM

    I saw the Z at first, but now I see a three after reading others comments.

    Print magazine says the talk bubble is all the rage right now, so I say go for it.

    Green means eco or money in the US. What country is this for?

    I think the talk bubble is too thin to go with the thick letters.

    I like the type and the close set letters. Good job.

  • Angela Koch

    Angela Koch

    Rank: 1 Elite

    583

    • Design: 3
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    • Originality: 2
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    0 Votes
    speech bubble too cliched

    Posted on Sep 21, 2009 at 1:54 AM

    Hi am concerded that we are reviewing your logo through mostly western eyes and as we are not familar with the arabic alphabet are unfairly evaluating your concept. Is this a global concept or will the audience largely be "arabic literate"? I feel unqualified to evaluate through arabic eyes, however what I can say is the universal symbol of speech or communication is perhaps a bit cliche. I am also not convinced that green is the right colour because the company does a lot of good??

  • Alan Horne

    Alan Horne

    Rank: 3 Superior

    2952

    • Design: 4
    • Purpose: 2
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    • Engagement: 2
    0 Votes
    Seeing a 3 instead of a Z

    Posted on Sep 21, 2009 at 6:37 AM

    Its very hard to read the start of the logo, and it does look more like a 3 than a Z.

    I would work on getting that working better.

    • Donna Williams
      Donna Williams commented:
      Posted: on Sep 22, 2009 at 8:38 AM

      maybe you could fade the bottom (non z) part of the first letter so the z is clear - and maybe turn it just a bit. And the bubble does say communication but would be great to bring out their niche somehow - the fact that they work with non-techies.

  • Efren Hidalgo

    Efren Hidalgo

    Rank: 2 Titan

    264

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    0 Votes
    bubble the "a"

    Posted on Sep 22, 2009 at 10:21 AM

    i would consider putting the two "a's" in facing message boxes.

    If your intent is to show how the company and community can communicate then you need to make sure that the communication model (sender and receiver) is clearly stated.

  • Ryan Wachtl

    Ryan Wachtl

    Rank: 2 Titan

    161

    • Design: 3
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    0 Votes
    change to english 'z'

    Posted on Sep 22, 2009 at 8:12 PM

    I think the lines would flow smoother if the 'z' was written in english.

  • Michaela Lindstrom

    Michaela Lindstrom

    Rank: 3 Superior

    112

    • Design: 1
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    0 Votes
    Do not go with green

    Posted on Sep 23, 2009 at 2:41 AM

    Everybody uses green. Moreover the Z looks like the number 3

  • N W

    N W

    Rank: 4 Master

    265

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    0 Votes
    readability

    Posted on Sep 23, 2009 at 3:24 AM

    readability is a huge issue. I first read "rehab" Nice type but give it some space. the "z' looks like a 3.

  • 2stGeorge

    2stGeorge

    Rank: 6 Apprentice

    12

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    0 Votes
    difficult to say

    Posted on Sep 24, 2009 at 1:42 PM

    It really depends on the target audience. What can appear as "3" to native English speakers can be clear "Z" for those speaking natively Arabic.

    If it has to be international, I would make the top of the "z" straight, with the bottom part in the arabic style.

    I checked the arabic alphabet I found here: http://www.stanford.edu/dept/lc/arabic/alphabet/images/ArabicAlphabet.jpg but it's not quite clear to me, because none of those letters look similar to yours.

    The other thing is readability - as far as i know, in Arabic, you read from right to left, but this logo has the left -> right reading direction.

    The solution would be probably doing 2 separate logotypes with same symbol. One english version with symbol and one arabic with the same symbol.

    I can't see a problem in this sort of solution - even the big boys do this - look here: http://theletter.co.uk/images/lc/arabiclogodesigns.jpg

  • Storcks Anonymous

    Storcks Anonymous

    Rank: 6 Apprentice

    137

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    0 Votes
    The 3. Er, Z?

    Posted on Sep 27, 2009 at 3:36 PM

    I couldn't really tell that was a z. I thought it as a 3. You might want to think about tweaking that aspect of it. :-p.

    Also, I think the speech bubble isn't quite right. Maybe make it not as tall, but stretch a wee bit wider? It just looks out of place to me.