Vanguard SEM Campaign

I would change enquirer to start now. just as it's more direct when not just talkin about answering question we are talking about getting money in the bank which maybe you could tie with affiliate marketing as well and pay a commission.

You have already said there is a money back policy so there is low risk

Maybe include both??

Its nice, it works and its a great 1 pager - but I think you have way too much white space and you need to break this up a bit.

For me, its like... what do I look at first

The header is fine but Id bring the logo and email in line with the rest of the site

I think below the image needs to be broken into its own section. Header > main content > Quote > Testimonial section

You could break this nicely by running a darker colour - same colour as header text or darker across the whole site for the main content section - it'll add more focus to the specific areas of the page

I can see that one of the mainpurposes of this page is to get people to enquire - but as this is bang in the middle of te page your kind of forcing people to do so - kind of intrusive for me. Id be inclined to redice the size of these sign up boxes and maybe move them to the right so it reads better - enquiry info - bullet points - NOW SIGN UP!

Hope that kind of helps...

To me, this is a classic example of web blindness. If something looks too much like an ad, with too many words like "no risk", "value" and "money back policy", I will write it off and just ignore it. This is what I'm afraid might happen to your site. Visitors will think of it as some new scam simply because you are trying too hard to make it seem like it isn't too good to be true!

Sorry to be blunt: I don't like the line spacings on the small text. It should have the same font-size to line height ratio as the larger text at the top of the page - at the moment it is far too large to read comfortably.

The tiny image is too small to see what it is and looks out of place because it isn't aligned at the top with anything.

The text directly to the left of the inquire form is unnecessary to your message and simply makes the page look more crowded.

Nothing seems to fit in it's allocated space properly - the margins are different for each element on the page. You need to create a grid and work to that, which will give the layout purpose, instead of appearing jumbled.

On a more positive note :D I love the bottom third of the site. I think it is clear and structured, line spacing is good, font and font sizing is good, hierarchy is great!

Logo is cool, but it needs to be bigger. I think the lack of an obvious brand is what contributes most to the advertising feel of the site.

Hope this helps

I think it's perfect to serve it's purpose. As the guy before me mentioned, a few more screen shots of your works would not hurt. And i would not put them in the upper right corner but on the bottom like a grid... It's my designer's point of view