Hi Kim
Well done, I think you've succeeded in conveying your message to your audience. It's abundantly clear (lucid, oh no!) where you're positioned and what your value proposition is. My only worry on that score is that it's not very original. If you encounter competition within your market, you might find it hard to adequately differentiate.
My major issue is with your headline font. I find it totally inappropriate for the level of client you're trying to attract. The hand lettering is not well formed and gives an impression of child-like scrawl (not in a good way).
The pictures (drop waves, spectacles) are superfluous. You don't need them, particularly as the point of the exercise is to be clear in meaning. I have no idea what the picture under the logo is. A keyboard?
Logotype is mismatched with droplet shape. It needs to conform more to the shape. The L is almost illegible.
Alignment issues throughout. Nothing lines up between the two columns.
While the blue is attractive in the logo and the pull-outs at left, having the whole site in blue is too much and too heavy.
The portfolio section could do with more thought. My suggestion would be smaller thumbnails in the left column opening up in a window in the main column. And I think the headline should be: Your style is our style.
Overall, it's a good start. Simple, effective and easy to read. Good luck with the next stage.
Hope this helps.
Nice use of white space.
Thanks, Ashok. The white space was intentional, though I realize that, at some screen resolutions, it gets to be a lot. Lessons learned. :-)
Dont like the logo, better using more clean or light color scheme.
Can you explain a little more about why logo doesn't work, and how it could be cleaner or a lighter color scheme?
Sure, the reability on the logo's text aren't good ( my opinion ) about the color scheme, they are much contrastant its white to blue, litle screaming in my vision point. You can make it more smooth, try to find some intermediarie colors to put on midle :D
When 1st seeing it I thought it was a water company website, or some no profit eco company about water saving. IMHO I would start by removing water and the water drop. You can live teh small keyboard image, but I don't like it, its' ugly.
hi.
The Logo Sucks, seriously, it needs to reflect your organization in a more positive way, try using an illustrator icon other than using a image, i have done a similar logo one have a look at it to get an idea of what I'm talking about.
the larger font looks cool on a screen, what if your user is from a mobile device, specially a donor who is busy and browsing through your site on his i-phone or b-berry
avoid the fading keyboard image looks like a windows 95's brochure.
don't forget the copyright notice and privacy policy on footer
on services.php align the navigation to left it does not complement the right hand side layout at all
Best Regards Weer
A complete logo redo isn't on the horizon but others have said it's a bit hard to read, so I will tweak that. Your Isabella Water logo is very nice. Will address your points 2-4 and make some changes. I visited your website and would say that the English is very bad, full of mistakes...might even say it sucks. Would add that the interlocking WW logo is very 80s, but that would be snarky and you probably wouldn't listen to any feedback because I was being unnecessarily rude and unprofessional. So I won't say any of that.
hey.. sorry Kim.. i was just trying to help. apologize if my tone wasn't the right one.. thanks for the comment on my website, it being redesigned at the moment and the content is rewritten, so hopefully i will send u a copy once we are finished with it...
though it sounds rude hope i gave u some worthwhile points to look at.
People will hear you better if you don't use "suck" in the first sentence. You do some nice work, so there's nothing to be gained by speaking in that way. Will view your new site with interest and hope you post it here. I'm a bit of a language nerd, so I may have some thoughts. Thanks for taking the time to respond.
thanks, will keep u posted, and glad that we came to a resolution. :) good luck with ur designs.
It does. Thank you for your thoughtful and considerate feedback. I will be addressing most of these items. On the fence about the headline type... but am encouraged that you can tell from the content that I'm trying to attract (and usually do) a high level of client. Will repost the result. Thank you...