Example of simple layout for local service business

Although the design is not very original it's functional and professional sound. The positioning is not clear to me. The heading could be made simpler and stronger. For example, "We renovate homes in Bedford, MA and surrounding areas"

The page does not flow as one site. It comes across as two totally different sites. There is no connection other than the colors connecting the top to the bottom.

• The Greens - It appears the green in the logo is slightly different color than the one in "Call us" and the bullets. The greens should match. The green for "Click" should be a darker shade of the green in the logo.
• The Blue Border/Footer - I would try out taking the blue up the sides in the white area. Keep your pic and logo area in white.
• Image - When you click on the image it brings up another window that is almost the same size as the one on the page. It's not necessary unless it will be a close up of something cropped out of the original image.
• Fonts - I see at least four different fonts - Logo Font, "Call Us" Font, the "Quality Home" Font and the "Check out" Font. Limit the use of your fonts to no more 2 different styles.

Hi Chris,

A simple targeted website, i understood the purpose easily. Althoug i would use lesser text in the banner and it is repeating itself, you can simplify it.

I like the 'Call us' section the positionnig is good the call to action as well but the question Need an estimate? should have another answer than 'click to ask a question' maybe you can use 'Request a quote'.

For the check our work you might combine it with testimonials, while it is the work the company did, it will be better to see there the customer testimonial, it is more engagent.

Good luck

Hi Chris,

Good first draft, everything is easy to understand once you've read it and I know exactly what the company is all about.

However, it does need that 'something extra' to make it stand out from their competitors.

Here's my suggestions:

1. The call to action is good. The 'Guaranteed same day return call', does that mean that I won't be able to speak to someone if I phone and it would just be an answering machine? Agree with the other guy about changing the bottom text to 'Request A Quote'. I would also make this button bigger than the 'Need an Estimate?' text as that is going to be the actual call to action.
2. The telephone number at the top looks out of place because it's so small and on its own. It makes me want to take it home and mother it. I would make it bigger or drop it.
3. You seem to have two main headings going on here, I prefer the one to the left. But make it a touch bigger.
4. Why are there pictures of landscapes and dogs? The only picture worth putting on there at the moment is the kitchen image. Users might not understand on how to switch pictures using the circle icons. Either make it happen automatically or put arrows labelled 'next' on the images.
5. I would have a subtle gradient as the background on the bottom section so it breaks up the solid colour.
6. The testimonial box. I would put some stylish quote marks on the top left and bottom right. Maybe change the background colour to a lighter shade of blue aswell.
7. I would drop the 'We love our clients' text and arrow.
8. Do they have any industry creditation? If so, display the logos somewhere.
9. I might be tempted to move the 'Services' section to the top and put the examples of work below.

That's all I can think of for now.

Hope something helps,

Steve

hi,

I think you started well when designing this site. But I could see some lack of inspiration with header and footer...It sounds me you submitted in a hurry. Thats why its not looking 100% finished. Nice work

It's clean, I'll give you that.

Not terrible, but uninspired.

You are using modern colors and graphics, but the implementation isn't the best.

Structure, Alignment, Font-size, and overall feel need work.