Ben Hewitt

We Are Perfect

By Ben Hewitt

   on Jun 09, 2010
8 Reviews1 Vote1 Favorite493 Views

Concept Reviews

  • Miranda Sehl

    Miranda Sehl

    Rank: 1 Elite

    2636

    • Design: 2
    • Purpose: 4
    • Originality: 2
    • Engagement: 3
    2 Votes
    This review has been awarded.
    meaning

    Posted on Jun 09, 2010 at 7:37 PM

    "we are perfect in only one way... ...no way" -quote author's name

    editorially: to me, the words don't make sense. its contradictory.. you're first saying there is one, and then saying there isn't...? and the phrase "no way" has a meaning of disbelief.. for example: "you got the job??! ....no way!!" that disbelief possible meaning of the addition no way at the end confuses the whole thing. so.. i wish you would find a different quote about perfection, and how there is no such thing.. just a suggestion. im translating this to mean: the only way we are perfect is the fact that we are not.. but it was difficult to get there.. it doesn't seem to be worded well yet :/

    visually: i think your colors are fantastic, but think you have too much texture and grunge applied. and i also agree that the "thing" in the C is distracting.. but maybe that is the one imperfection? if you do want it to be mostly perfect, with one imperfection (which i think would be a better concept for this kind of quotation..) you could take all the grunge away, and only have one defect to one letter.. ? or maybe one of the letters could be peeling up...? or it could be spelled wrong? im sure you'll come up with something awesome~

    • Ben Hewitt
      Ben Hewitt commented:
      Posted: on Jun 10, 2010 at 5:05 AM

      Thanks for your comments! I didn't find the quote though it's my own! :)

      Yeah you've brought up some interesting ideas there, maybe ill do a series!

  • Chris King

    Chris King

    Rank: 2 Titan

    394

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    1 Vote
    This review has been awarded.
    More subtlety in the texture

    Posted on Jun 12, 2010 at 8:18 PM

    Hi Ben,

    I agree strongly with miranda.

    I like the colours but the quote doesn't make enough sense straight away.

    I like the contrast with the distressed texture but think this could be done with more texture/subtlety and detail.

    I think everything else other than the texture though should be perfect so typography attention to alignment/spacing has to be perfect and it isn't.

    I like the alignment of the quote above the we are. Then the line-height on the we are and perfect is smaller. Think it should be the same as space below the quotes at the top.

    In only one way does not align to anything.

    The No way and quotes at the bottom don't align either to the right.

    • Ryan Bentin
      Ryan Bentin commented:
      Posted: on Jun 28, 2011 at 5:11 AM

      I agree with the alignment issues Chris brings up.

      But lets not forget the style of this piece. I believe complete alignment would look much too overworked. Quotes are philosophical, (and personal so don't change a thing, bro) Ideas in one's head aren't usually perfectly aligned.

      I say straighten up the top quotations and "We are perfect" and let the two bottom lines float.

  • Rakavi Jeyakumar

    Rakavi Jeyakumar

    Rank: 7 Student

    155

    • Design: 3
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    • Originality: 5
    • Engagement: 4
    1 Vote
    Eye-catching..

    Posted on Jun 13, 2010 at 2:37 AM

    The quote itself is eyectaching, if a bit confusing, amd the eroded nature of the text really helps to define the nature of the quote.

    You might want to remove that small indentation (?) under the top of the letter 'C' in perfect though, and maybe also add a full stop sign and the author of the quote, i.e. you, if you decide to publish it somewhere.

    • Ben Hewitt
      Ben Hewitt commented:
      Posted: on Jun 13, 2010 at 4:15 AM

      The quote is my own, so no need for credit

  • Tamara Franklin

    Tamara Franklin

    Rank: 10 Newbie

    32

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    0 Votes
    If i could change one thing it would be the quote.

    Posted on Feb 01, 2012 at 2:15 PM

    The quote itself doesnt make much sense but putting that aside i like the use of colours....not too fond of the size of the last two line think they should be bigger.

  • M Trombly

    M Trombly

    Rank: 7 Student

    29

    • Design: 3
    • Purpose: 3
    • Originality: 3
    • Engagement: 4
    0 Votes
    make the "No" stand out more

    Posted on Jun 10, 2010 at 3:05 PM

    I love this phrase. I wonder if it would be more impactful if the "No" could stand out in some way. What about making the "No" perfect, with no erosion?

    The top quotes also remind me a little of NorthFace.

  • Marco Segreto

    Marco Segreto

    Rank: 6 Apprentice

    140

    • Design: 5
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    0 Votes
    The thing between the C

    Posted on Jun 09, 2010 at 11:39 AM

    I think it looks great. If I would have to nitpick, my eye is drawn to that gray shape thats inbetween the red "C" and I'm not really sure what it is. Either make it more prominent and meaningful or take it out. I also think that the right side of the top quotation marks seems a little out of place. Maybe they should line up with something?

    • Mikkel Hansen
      Mikkel Hansen commented:
      Posted: on Jun 09, 2010 at 1:35 PM

      I agree on the "thing" in the C. At this size, it's realy hard to see what it is. My guess would be a bird in flight, but I don't see what that's got to do with the text. -so I'm probably wrong!? ;)

    • Ben Hewitt
      Ben Hewitt commented:
      Posted: on Jun 10, 2010 at 5:03 AM

      Thanks for your comments! Yeah it is an unnecessary addition - but it's the logo I use for my identity - I did previously place it below the quote

    • Ben Hewitt
      Ben Hewitt commented:
      Posted: on Jun 10, 2010 at 5:31 AM

      Oh also! This is a print piece and is high res - when it is printed that little logo in the c would be clear its just the compression and resize of this piece - although i agree on its placement issue

  • Alex Greig

    Alex Greig

    Rank: 6 Apprentice

    110

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    0 Votes
    The first speech marks

    Posted on Jun 09, 2010 at 2:46 PM

    I'm not sure the placement of the first speech mark works. The eye/mind struggles with this just a little too much to take the focus away from the words.

    Could they be placed in the normal position remaining the same way up as you have them. Then the bottom line moved to the right so the start of those speech marks line up vertically with the last letters of ARE (E) and PERFECT (T).

    I would remove the (...) after IN ONLY ONE WAY and (...) in front of No Way. Think this would give the words themselves more impact. Maybe an apostrophe after IN ONLY ONE WAY.

    To give a more positive spin visually you could downsize the negative NO and up-size the last WAY.

    Cheers

  • Joseph Dougherty

    Joseph Dougherty

    Rank: 5 Advanced

    180

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    0 Votes
    "in only one way..."

    Posted on Jun 09, 2010 at 6:39 PM

    You have an elipsis at the end of "in only one way", so I get the large gap between it and the following "...no way", but I don't know why there's so much spacing above it. Other than that, looks good!

    • Ben Hewitt
      Ben Hewitt commented:
      Posted: on Jun 10, 2010 at 5:06 AM

      Hey, yeah I didn't really feel that I wanted this to be left justified with the rest of the piece, it's kind of a hanging statement (or line) so I wanted it to be left "hanging" if you get me?