Gregg Guzman

Landscaping Company

By Gregg Guzman

   on Apr 15, 2010
8 Reviews0 Votes0 Favorites218 Views

Concept Reviews

  • Laura Blalock

    Laura Blalock

    Rank: 4 Master

    131

    • Design: 2
    • Purpose: 1
    • Originality: 2
    • Engagement: 1
    0 Votes
    Try mixed case

    Posted on Apr 16, 2010 at 12:27 AM

    I like 4 the best. It's the most interesting and the leaf reinforces what the business is.

    Everything in upper-case makes it more difficult to read and makes it look like a bank rather than a service.

    The green on #3 is the easiest to read on a white background and also the most professional looking. Try using that with the leaf in it's original color for interest.

  • Martin Laritz

    Martin Laritz

    Rank: 7 Student

    58

    • Design: 1
    • Purpose: 3
    • Originality: 1
    • Engagement: 1
    0 Votes
    They are boring

    Posted on Apr 16, 2010 at 7:22 AM

    I agree #4 is the best because it adds something other than just text.

    Can you incorporate the leaf into the text, like replace the "I".

    You can make the text have a grass effect like this: http://www.garyslawnsprinklerrepair.com/Content/Images/GarysLawnSprinklerRepair-Logo.png

  • Marius Stuparu

    Marius Stuparu

    Rank: 3 Superior

    259

    • Design: 2
    • Purpose: 2
    • Originality: 2
    • Engagement: 2
    0 Votes
    work on 2 and 4

    Posted on Apr 16, 2010 at 8:09 AM

    I like the centering and horizontal line on #2, but I also like the leaf on #4. Maybe combine them?

    And use a darker green (like #3 or #6), the ligher version seems to "disappear" because of the slim font body.

  • Christopher Gunn

    Christopher Gunn

    Rank: 5 Advanced

    131

    • Design: 2
    • Purpose: 4
    • Originality: 2
    • Engagement: 1
    0 Votes
    Keep the leaf logo, but use better placement

    Posted on Apr 16, 2010 at 9:18 AM

    Lawn care. Almost every logo for this market I see is terrible – usually because the company started with one guy and no budget for marketing. Your mark has potential. I would suggest keeping the leaf, but don't stick it outside your logo's main "home." You are extending the length of the logo too much. Besides, you want that leaf to be a bit more prominent than it is. When you put that on a business card, it won't be nearly as effective because it is so small. For #4, I would move the leaf below experience and to the left of lawn care and make it a bit larger. Maybe make it cover up some of "experience," helping to incorporate it into the logotype more. If you do this, I would give it a white stroke so it doesn't compete inside the word. Final note, I would kern "experience." You don't want to look like Dilliards lol.

  • Nick Shippers

    Nick Shippers

    Rank: 4 Master

    209

    • Design: 2
    • Purpose: 1
    • Originality: 1
    • Engagement: 1
    0 Votes
    Placement of the leaf

    Posted on Apr 16, 2010 at 9:44 AM

    The leaf reminded me of a logo for a foodbank: http://foodlinkny.org/

    I can see how you could make a logo that represents "experience" such as a few small buildings with grass to line the footer. If they have been around long enough, I think they are ready for an icon. I would run more with your leaf idea. Make the leaf larger and rounder, place it to the left and do a little creativity to send a message that they work with businesses.

    I guess I dont like that you are trying to symbolize elegance and professionalism through the font, when you have an opprotunity to develop an experienced brand with a icon.

  • innovocus

    innovocus

    Rank: 7 Student

    78

    • Design: 2
    • Purpose: 2
    • Originality: 1
    • Engagement: 2
    0 Votes
    kerning

    Posted on Apr 16, 2010 at 4:30 PM

    4 is the best overall, though #2 has some things I like as well.

    I would consider moving the leaf to replace the I in Experience, using the line, centering and spacing from #2 and adjusting the kerning between the X and P and the R and I

  • Mashrur

    Mashrur

    Rank: 6 Apprentice

    25

    • Design: 1
    • Purpose: 1
    • Originality: 1
    • Engagement: 1
    0 Votes
    Change a letter to an image

    Posted on Apr 18, 2010 at 11:52 AM

    Have a think about how this would show up on print or on black and white? The color green would be completly lost.

    I like what you are trying with number 4 with the leaf, but at that angle and placement it appears to me more of as a flag.

    Look at how you could change one of the letters to reflect a lawn. For example maybe change the I in experience to a leaf or tree. Or have the X as a four leaf clover.

  • Nate Hamilton

    Nate Hamilton

    Rank: 1 Elite

    CF Verified professional

    9919

    • Design: 2
    • Purpose: 2
    • Originality: 2
    • Engagement: 2
    0 Votes
    None

    Posted on Apr 18, 2010 at 8:03 PM

    None of these are unfortunately hitting the spot for me. I think you have a lot of imagery that you could play with on this topic. Keep working with it and be creative.