Tony Tet

New Product Name & Packaging - Viva Tomato Paste

By Tony Tet

   on Mar 16, 2010
3 Reviews4 Votes0 Favorites475 Views

Concept Reviews

  • Mark Aplet

    Mark Aplet

    Rank: 1 Elite

    417

    • Design: 5
    • Purpose: 4
    • Originality: 3
    • Engagement: 4
    0 Votes
    Very Nice

    Posted on Mar 16, 2010 at 4:36 PM

    Love the colors. Very rich and vivid. Was confused by one thing... The back looks like a front? Is there no required data for the back? e.g. serving and nutrition info?

    • Tony Tet
      Tony Tet commented:
      Posted: on Mar 16, 2010 at 5:13 PM

      Thanks alot. About the back; I did ask the client the very same question to which the told me to go ahead and design without. Beats me.

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  • andy burns

    andy burns

    Rank: 7 Student

    130

    • Design: 5
    • Purpose: 4
    • Originality: 3
    • Engagement: 4
    0 Votes
    All uppercase - makes reading harder, especially for those busy shoppers, scanning over products

    Posted on Mar 16, 2010 at 5:23 PM

    all good bar... tomatoe on front don't "pop" like those on rear all caps off-putting for reader - not easy to scan over quickly

    • Tony Tet
      Tony Tet commented:
      Posted: on Mar 16, 2010 at 5:41 PM

      Thanks alot Andy. Now that you mention it, I do agree all caps text is not ideal. Changing that for the next version. I so wish I could interchange the tomatoes but the client insisted he had to have a basket of them on the front with the bowl. Bummer

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  • Az Razali

    Az Razali

    Rank: 2 Titan

    119

    • Design: 3
    • Purpose: 4
    • Originality: 3
    • Engagement: 4
    0 Votes
    would not Uppercase any body copy or description.

    Posted on Mar 16, 2010 at 10:49 PM

    I like the colors, very enticing and fresh. The whole package calls out tomato.

    • Tony Tet
      Tony Tet commented:
      Posted: on Mar 16, 2010 at 11:17 PM

      Thanks Az. Changed the copy and posting it now.

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