Blair Keen

New Logo Design for Good Signal

By Blair Keen

   on Feb 28, 2010
7 Reviews1 Vote0 Favorites356 Views

Concept Reviews

  • Daniel Pataki

    Daniel Pataki

    Rank: 3 Superior

    431

    • Design: 4
    • Purpose: 4
    • Originality: 2
    • Engagement: 3
    1 Vote
    2nd and Spacing

    Posted on Feb 28, 2010 at 3:15 PM

    Hi Blair!

    I didn't see the first iteration of this, but I like what I see here! I also feel that the second is an easy choice, much better than the rest.

    However, the spacing is much worse, because the tagline is so far from the main body of the bubble, the overall feel is unbalanced in my eye.

    I feel that the text is best balanced on the third version, but I don't think it's optimal there either.

    I think one solution might be to make the pointer of the speech bubble start a bit higher up and curved a bit, so it curves toward the "good signal" text slightly. This would mean you could place the tagline just under the "signal" part, which would make it all well balanced I think.

    I like the blue you chose, I might make the tagline a bit lighter gray, but that's just my subjective color perception.

    I'll rate the design based on the second version, good job there, nice and easy on the eyes. I agree with Noel that it's a but generic, but that is not always a bad thing, as he says, as long as it works... :)

    I hope I could help!

    • Blair Keen
      Blair Keen commented:
      Posted: on Feb 28, 2010 at 4:10 PM

      Hi Daniel, many many thanks to you and the other reviewers for your viewpoints. I'm really grateful for your comments as they have helped me to face what my gut was telling me also! I'll go with the 2nd option now, and I'll work with your advice for balancing out the tagline. Thanks again!

  • Noel Tock

    Noel Tock

    Rank: 1 Elite

    CF Verified professional

    4071

    • Design: 3
    • Purpose: 4
    • Originality: 3
    • Engagement: 3
    1 Vote
    2nd one :)

    Posted on Feb 28, 2010 at 12:51 PM

    I like the second one the most, probably a little generic, but hey it works and is easy to read/understand.

    The other two don't work for me at all (especially the 3rd)... good luck!

    • Blair Keen
      Blair Keen commented:
      Posted: on Feb 28, 2010 at 4:11 PM

      Thanks a lot Noel. You're right - it is a bit generic, but I'm pleased you think it's easy to understand.

  • Cristian Simina

    Cristian Simina

    Rank: 1 Elite

    644

    • Design: 3
    • Purpose: 4
    • Originality: 3
    • Engagement: 3
    0 Votes
    2nd one

    Posted on Feb 28, 2010 at 2:02 PM

    but try and make "good" stand a little bit more out

  • Michael Lajlev

    Michael Lajlev

    Rank: 2 Titan

    592

    • Design: 3
    • Purpose: 4
    • Originality: 2
    • Engagement: 3
    0 Votes
    Number 3

    Posted on Mar 01, 2010 at 6:24 AM

    Number 3 is my favorite.

    You might want to try it with black (good signal). I don't see a clear connection to user experience.

    • Blair Keen
      Blair Keen commented:
      Posted: on Mar 02, 2010 at 4:20 AM

      Hi Michael, I take your point about the lack of connection to 'User Experience'. I think I'll lean more towards 'communication' for now, and see how the site evolves. Thank you for your input!

  • Josh Breinlinger

    Josh Breinlinger

    Rank: 2 Titan

    106

    • Design: 4
    • Purpose: 4
    • Originality: 3
    • Engagement: 4
    0 Votes
    2nd one

    Posted on Mar 01, 2010 at 12:44 PM

    Definitely the second one.

    Don't like the first because it shows "gs" and then has to explain it - "good signal".

    3rd one is weak.

    2nd one is clear. Go with it.

  • Nate Hamilton

    Nate Hamilton

    Rank: 1 Elite

    CF Verified professional

    9919

    • Design: 3
    • Purpose: 3
    • Originality: 3
    • Engagement: 3
    0 Votes
    2nd concept

    Posted on Mar 02, 2010 at 7:23 AM

    The second concept is really close. I would center "good" within the bubble and then space out signal a little bit more. The slogan is a bit long for the logo, any way to shorten it? It would look really good without the slogan.

    • Blair Keen
      Blair Keen commented:
      Posted: on Mar 03, 2010 at 5:55 AM

      Hi Nate, all really good points- thank you. I agree with your suggestions about the word 'good'. I'll consider removing/evolving the tagline. Thanks again!

  • Sean Smith

    Sean Smith

    Rank: 2 Titan

    265

    • Design: 3
    • Purpose: 5
    • Originality: 3
    • Engagement: 4
    0 Votes
    Good

    Posted on Mar 03, 2010 at 5:47 AM

    I prefer the second one. It's simple and clean. If I could change one thing it would be the word GOOD. Perhaps make it a little bolder or maybe a different font?

    Good work.

    • Blair Keen
      Blair Keen commented:
      Posted: on Mar 03, 2010 at 5:57 AM

      Hi Sean, thank you for your comments. I'm going to close the concept now as everyone seems to be agreeing with what we need to change to the word 'good'. I think we'll try spacing out the letters a little more, making them bolder, and making it more centred. Thanks again!