A Greener Refill eCommerce Website

I really think that you did a very good job on this! I can only come up with a few suggestions..

1. When I hover 'Choose Your Brand' I feel that the drop down menu should be underneath instead of off to the side.

2. The mouse should change to a hand (cursor:pointer;) on hover.

3. It seems like you could find a way to use the empty space below the easy search (on pages other than the home page). It just feels a bit empty.

4. The listed brands on the home page do not seem like links. It looks like a static list of brands you carry, not like links to their respective pages. Maybe find a way to make this a bit more clear.

Overall a very well done site in my opinion!

nice use of green.

I like the orange, just not the splothey-ness of it.

maybe the color behind the reduce reuse wording. I like it but am not sure what id references. Great job/

This is looking good but could use some help in a few areas.

1. You have a very busy design, you need a much simpler image for your header.
2. Reduce the amount of ink blots. A couple ink blots is cool but when you have so many that they are loosing their uniqueness.
3. Try to simplify the content area a little more.
4. Take the disclaimer out of the green bar and put it below the page. I like the green bar so keep the navigation in it and increase the font size of the nav.
5. You could use a little more line height in all of your text.

Great work here, I love where it is going!

The first thing that needs tending to is the footer. Specifically the wrap-around being used down there. What's it holding onto? You should wrap it around the entire content area, or not at all.

I'd like to see that giant image changed to something with a vector style to match the rest of the page's theme or at least change the colors to generic printer cartridge colors (magenta, yellow, and blue?..).

Great use of colors and white-space.