This concept is a new version of an older concept. View Old Version
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Concept Description
- Objective:
- Simple and clean, appealing to the 'club scene'
- Target Market:
- Ages 18-30
- Categories:
- web design clean elegant
This will be an events company. Not the sort that will do corporate events and the such, but rather putting together hip themed and un-themed club type party events.
The only direction I really got was 'super clean, modern design'.
The logo for 'Atlanta Events' will change. It is supposedly being designed by someone else but I needed to put something there (I would have preferred to see the logo first as it could very much effect the design, but they decided to push forward.)
The 'Upcoming Events' will be a slider that scrolls through upcoming events linking to the event page.
UPDATE:
I've made some changes to the original design.
- I really do not want to change the navigation.
- Again, keep in mind the logo is not the official logo, I merely have not received it yet.
- I've moved the Upcoming and Featured sections next to each other to get back into a grid.
- Added a background and submit button to the signup.
Thanks for the feedback and let me know your thoughts on the updates!
Previous Versions
Version 1
Concept Reviews
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It is a very good design (specially slider). but there are arias where you can improve it.
1- Red color on navigation is make it almost unreadable
2- In Event Highlights section: It could be improved by adding categories (e.g. event name). You can't judge which picture belongs to which event.
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Ejaz Siddiqui commented:Ben, Thanks for the feedback on my feedback.
Maybe red color on navigation looks good on full image but Form usability point of view It is very hard to read red on black due to very low level of contrast.
There are people who would love to go to concerts but could not be very good with their eyes. These people even may not distinguish between navigation text with its background.
Solution: Use a shade having some contrast with background. e.g. Yellow, Gray, Even Red (with lighter shade). You have to experiment shade to find the suitable color.
Anyway, its a good design.
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For some reason I think you are on the cusp of a design that really works, but I just don't think this is it yet. Your alignment still feels a little off and some of the elements (Navigation, sign up & paragraph), feel random and out of place. Below I pasted some pages that I feel do the "clean" look really well. Try to learn from the pages and get something down that really works!
- http://www.31three.com/
- http://www.project365.co.uk/
- http://www.alt-design.net/
- http://www.adkiivi.fi/site2010/
- http://www.iconeden.com/
- http://analog.coop/
- http://www.digitalpodge.co.uk/2009/
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Love the site!
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Benjamin Charity commented:
Dustin, I know it repeats. The images are not real. Merely there to show where images will appear.
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Looks nice. I agree that the red nav menu should be changed somehow - the clarity isn't the best with red on black. If, for example, they were all white, then you used some other sort of selection style (bold or underline) then I think it would look much more professional.
Signup for invites needs more padding and the top and/or bottom and needs to be aligned better with the other content. Perhaps make the fields bigger as well?
Thank you Ejaz!
Hmm I'll take another look at the nav but the red reads just fine for me (obviously in this small image it is hard but when the image is expanded to normal size it seems fine).
Very good idea about the highlights section. I've been so caught up with my layout troubles that I've blown right past some things!