
This concept is a new version of an older concept. View Old Version

This concept is a new version of an older concept. View Old Version
There seems to be a slight gap happning between the r and a "frespir" and "ation". I think moving the a closer, like the r and e at the begining are may help remove that negative space.
I like the bottom one more, filling up the space on the bottom works better than the top one.
Also the exclamation mark bottom should line up with the bottom of the n, it looks weird not lining up.
2nd concept looks great. it's ready to go. good work.
I missed this the first time around I like them both I like the way the tag sits In 1 better though.
the thing that makes me prefer the last one is the empty space in the front of the tagline, but thanks for your review :)
nice font and tagline placement go ahead!
the color will be customized with the issue's cover. thanks :)
Color added to the bang will separate it form the text and add interest.
I like the tagline placement of the alternate.
I would capitalize the tag line and decrease the font size. I'm not sure I like how the explanation mark is lowered below to the descender area. Maybe just move it up to the baseline with the rest of the text.
capitalize...hm... didn't try that yet, I'll try if that works. thanks
Overall the logo looks pretty good. I prefer the "new version" to the alternate version as stretching the tagline makes it a little cramped for me. I might even try shrinking it down a little more.
You probably need to touch up the kerning around the "r" a little bit. It looks a little too close to the "i" and too far from the "a." It reads somewhat like "frespir ation."
Lastly, I might thin out the exclamation point at the end some. It draws a little too much attention as it is much thicker than the text, so you are taking away from the words.
Overall the design looks good though and just needs some fine-tuning.
thanks Eric! will do a bit more correction on the gap and exclamation mark :)