5fold logo

When I think of logos I usually think of something a lot cleaner. There are a lot of really small areas at the ends of the letters that would not reduce well if you ever needed to print this on something small.

I went to your site and was reminded of the movie 300 how the word is really tore up and gory, but I do like how you made use of the logo on the really dark background.

My suggestion would be to maybe tone down the font some so it's not so rugged, make it darker with some cyan, and maybe use a brushed steel / metalic look instead of the ... well I can't describe the current texture.

I think the 5 can really be played with a lot for your logo, I've always liked the number in designs.

Logos tend to be clean cut, easy to remember, and very importantly easy to reproduce and print. This logo, if put it on business cards or print it to something smaller than a full page, would lose its detail and its overall impact, despite the vectors and high resolution.

Also, the color scheme just doesnt work too well with most background colors other than the two you have here. Many color shades would be lost on printing or lost to the eye when put in context with other things on a web page or something similar.

Would probably work well on a very large banner or an epic-looking flash site, but not in the average use of logos.

I think you are trying to get too much out of the logo. The logo must be usable and readable.

If you really want a grunge feel such as this, try using it in other designs such as web headers, brocure covers, business card textures, etc...

I am not a designer but come from marketing & usability thinking.

It shows what you mentions in your text. You want to create something that says I'm not bound to any norm. To follow all the design rules you will end up with something that follows the design norms then it will not be what you ultimately want.

When I look at it I see someone who does not care what other think and just does what he want. Unique and original in thinking but does not care either way. Words that come to mine in --underground, not bothered by others, say what you want...

It looks find to me.

Colors aren't a horror show anymore, good work. It is yet to be determined if this actually works as a logo but I think it should, good work.

Gets to a point with me where I have to see it in context.

I can see this really working in highly pictorial magazine type sites (I guess Flash) not so much on a xhtml text typography type or any formal structure in my opinion that's where we have to go know into the ring so to speak.

Looks great man, but you might want to clean up some of the extra pixels outlining the 5 and F especially as they'll only really make sense on the web.

What kind of designer are you? A grafiti or an illustrator. If so, then this might me OK. If not, you should seriously consider a different approach.

I think you should consider something that is more like a logo - this will not work well in small sizes.