Professional Trade Ad - Doctors

Good approach with the polaroid collage.

i would change the background because it's too dark and the wood look and feel is not well integrated with everything else.

maybe make the collage look like it's on a picnic table with more light? that is if you want to stick with the wood background

but not sure about the bottom part in white it looks to separate thing

The only thing I would modify is the post-it note and the blue header type. I think it should be more consistent.

Except for those ideas which is only just personal taste, this is a terrific design.

The top was excellent. I liked the collage, wood texture, fonts, and colors. On the bottom though, I feel that the white is too bland and boring, just like every other magazine ad I have seen. If I was browsing in a magazine, I wouldn't even realize that the two went together without reading it.

I think you are trying to do too much with the Ad.

I just had a flick through a bunch of magazines of varying topics (fitness, fashion/style, computers etc) to get some ideas.

Based on what I saw in my magazines your Ad seems very busy. When I first saw it my eyes had trouble figuring out what to focus on first.

Nearly every Ad in the magazines that I have is very simple in terms of the message that they are pushing. There is generally 1 big image, 1 big catchy sentance in the middle or at the top and then more information in smaller type underneath the image.

I think you should choose your campaign ( such as "Keep your memories.") and slam through that message.

Hope this helps and gives you some ideas.

i like the header and the idea of the polaroids within. but i think the content area is a bit too clean.

Overall nice design, although maybe a bit too much going on - the top and the bottom are packed with info. Could you move the post it above the title in the white, and then remove the text below completely?

What purpose does the PREVA text under the bottle serve, seems like its not needed.

Agree with the comment about line-height between "keep your" and memories, also with the idea of "keep your memories" being hammered home.

The chart is nice with the brand colors, however, it took a close read to get that the percentages were improvements, almost read like they were getting more forgetful, heh.

Something about that polaroid bit is creepy to me. The eye cut, as noted, but also something about the hand, and it floating all stiff right above the table. Maybe the photos are just on the table? maybe there are more of them? Maybe it's one big polaroid? Maybe that image is the background for the top and loose polaroid altogether?

I also note the difference between polaroid and sticky note as reminder metaphor.

Technical pick: should the asterisk go before the period?

Also, there is a lot of text here. I read that it's all required, and if so, so be it.

Don't mean to ramble pickies - i like it and have a good emotional response overall.

Random: maybe the "reminder" deal could go on top half, with the chart on bottom half? Make the top more "sell" and the bottom more "info." ?

i like the images ont his page. they are interesting, dyanmic, and useful. they tell the visual story of what is being sol here. maybe a logo having to do with memory would help brand this product. additionally, this may not be the ideal place for this graph, especially if it has detailed, useful information in it. it should at least be displayed somewhere larger, or enlarge when clicked

I think it's a pretty solid advert. My only complaint is how much the very bottom (footer?) seems to run together. That is the excerpt about "Prevagen Trial Results" and the disclaimers + logo seem to be kind of running together.

I love the top of this design. The bottom feels a bit bare and unfinished to me. I would play around with some shading, lines and shadows to finish off the area. Good work though, I love the picture concept!

This is a professional site but it needs to bring the top and bottom segments in line with each other. The two areas are too different and need to be brought together somehow.

Nice poster. Concept well executed. may header part will be increase more by reducing bottle size.

Looks great! Colors are great, really like the photos on the right and the wood background. Really, looks great. The only thing I'd change because the top half looks so great is make it larger so that it has more impact.

Great design!

The only thing I'd consider enhancing is the chart. I think the background should be filled-in, at least semi-transparent, rather than show the wood background.

On top It describes the product without too much info. Gives me a chance to make a decision whether or not I want to turn the page or keep reading. The photo collage is a nice touch. I agree that the chart needs to be a bit bigger or maybe move it into the white space. The spacing in between Keep your...... Memories is a bit much. I would close it up a bit. The Trial results could be a bit smaller as it is in the vein of "fine"print.

Overall it looks great!

picture process is very nice and put Product name in top design anywhere