Zajil Express Logo Design

Raj

The colours are nice, but I am not digging the overall design...

z and a and j look out of place, the i and l are working well...

I see what you are trying to achieve it's just not quite there yet...

Good luck

The A to me looks kinda funny. Like its on a tilt. I like the idea though, and maybe the tilted a is symbolising speed?!? Also not too keen on the colours. They feel kinda like angry colours to me... But that might just be me.

Do not use Trebuchet. It's a screen font and not meant for print applications. If you want something similar, try Meta. It's much more elegant and won't give you the letterspacing problems you currently have. Plus, the Meta Family has many diferent weights, you should choose one closer to the thickness of the ZAJIL letters.

I liked the concept, but if possible u can reduce the boldness of the font, and the yellow typo also, try diff color.

seems a little to heavy/thick. other than that, seems to serve its purpose..

Hey Rajavel,

My two ideas on this are:

1. Try to work on the kerning of the text in the logo (upper part), it's not consistent.
2. Why are you using 2 opposite fonts? The main one is in straight sharp lines, the description has rounded smooth corners ... it throws the whole thing off balance.

Cheers, Z.

This isn't a bad start. I like the way you have the "a" sitting on top of the "Z". i would let the "j" run into the "a". The dot on the "I" needs to be a different color, maybe orange? You also need to change the font that your tagline is in and make it smaller and aligned right. You could also play around with making that the same color as the "I". Good start, just keep refining.

I really like the idea but the triangle dot for the "i" stands out (not because of the color) but I think because it's a triangle. Perhaps try a rectangle and see out that work...almost like a package. Maybe even have it move like the a between the "j" and the "l".

I really like the moving "a" very clever.

I like this logo very much! one suggestion make yellow little bit dark.

Looks like a natural stuff to me as guys here have cited out a lot of improvement points. No need to bother though, do some changes and make someone say lo! we have a class logo here!

Merry Christmas to all & V.V.Happy New Year!

The spacing between the letters looks accidental. I would work more with the white space to have it look clean and intentional. For example, have the same width of white space between the z and the a as the a and the j.

Good start though