Swarat Ghosh

logo design for Aviation group "Blue Wing"

By Swarat Ghosh

   on Dec 02, 2009
18 Reviews6 Votes0 Favorites606 Views
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Concept Reviews

  • Julio Rivera

    Julio Rivera

    Rank: 1 Elite

    1136

    • Design: 4
    • Purpose: 4
    • Originality: 4
    • Engagement: 3
    0 Votes
    really clean

    Posted on Dec 02, 2009 at 7:58 AM

    there is something at i like but some thing that i dont like and i cant pick what it is.

  • Nate Hamilton

    Nate Hamilton

    Rank: 1 Elite

    CF Verified professional

    9919

    • Design: 3
    • Purpose: 3
    • Originality: 3
    • Engagement: 3
    0 Votes
    I LOVE the idea

    Posted on Dec 02, 2009 at 8:26 AM

    I really like the idea of the first concept with the wing over "i". I don't think the wing is visually there yet though. I am not quite sure what it is about the wing that I don't like. Maybe try making adding some gradients?

  • Robert Tipping

    Robert Tipping

    Rank: 4 Master

    1094

    • Design: 4
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    0 Votes
    I wish I could be original but the font

    Posted on Dec 02, 2009 at 8:27 AM

    All your objectives are met.

    Moving to stage II the font is rather "beer commercial".

    Your mat - aka background color {#FAFAFA ff 3.5.5 xp pro)is not doing things justice . Ive noticed that a lot here am i missing something? .

    Also IMO the stroke on the wing could be halved.

  • Codedude

    Codedude

    Rank: 2 Titan

    1418

    • Design: 2
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    0 Votes
    font choice

    Posted on Dec 02, 2009 at 8:29 AM

    I like the idea you have going here. However, I'm not sure your font choice is the best. I'm not sure which one I would use, but I would not use your choice.

    Also, the colors don't really remind me of a aviation group. Right now the colors remind me of a kids store. Maybe you could a silver color for the wing.

  • Shane Jeffers

    Shane Jeffers

    Rank: 5 Advanced

    60

    • Design: 3
    • Purpose: 4
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    • Engagement: 3
    0 Votes
    Gradient up that wing!

    Posted on Dec 02, 2009 at 10:39 AM

    I really like the first concept you have but I agree with a few of the others. It would look really great if the wing had a subtle gradient instead of just a flat color.

    You may want to try different types of wings also some with more jagged edges etc. just to try different looks.

    • Swarat Ghosh
      Swarat Ghosh commented:
      Posted: on Dec 02, 2009 at 12:11 PM

      hope that u have voted me thanks anyway for feedback

  • Clayton Borah

    Clayton Borah

    Rank: 1 Elite

    438

    • Design: 3
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    0 Votes
    wing over the blue

    Posted on Dec 02, 2009 at 12:08 PM

    wing works well over the i but not over the "blue." I also think the wing could use some more dimension. or go one solid color. I don't think the stroked wing works well.

  • Miro

    Miro

    Rank: 2 Titan

    3658

    • Design: 4
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    0 Votes
    The wing

    Posted on Dec 02, 2009 at 2:07 PM

    Hi Swarat! Overall this look good, but I would work on the wing, it looks a bit like a flame now.

  • Michael Austin

    Michael Austin

    Rank: 1 Elite

    106

    • Design: 1
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    • Originality: 1
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    0 Votes
    the wing

    Posted on Dec 02, 2009 at 4:00 PM

    hm not so sure about the wing it looks more like a quill

  • Karolis Versockas

    Karolis Versockas

    Rank: 2 Titan

    233

    • Design: 3
    • Purpose: 4
    • Originality: 4
    • Engagement: 3
    0 Votes
    Do not stroke the wing

    Posted on Dec 02, 2009 at 6:42 PM

    Use it as first version, instead the i dot, and remove that stroke, make blue and wing same color, and try darker ones and soft ones too, maybe gradient would help. Experiment little bit more.

  • Vinicius Machado

    Vinicius Machado

    Rank: 2 Titan

    682

    • Design: 3
    • Purpose: 3
    • Originality: 3
    • Engagement: 2
    0 Votes
    I just don't like the font

    Posted on Dec 02, 2009 at 7:45 PM

    I think that the font you choose isn't good for the porpouse. I do think it should kinda same style, but not this one.

    I just don't know where you're gonna put this. In cards, stickers, where?

  • Gia Josie

    Gia Josie

    Rank: 2 Titan

    575

    • Design: 3
    • Purpose: 3
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    0 Votes
    the wing

    Posted on Dec 03, 2009 at 1:44 AM

    have another options for the wing?.. and both colors are equally strong. when I saw this logo, which first drew my attention is the black color. the black too strong

  • Kevin Tomasic

    Kevin Tomasic

    Rank: 2 Titan

    298

    • Design: 3
    • Purpose: 4
    • Originality: 4
    • Engagement: 3
    0 Votes
    The Wing...

    Posted on Dec 03, 2009 at 10:54 AM

    Are you stuck with using that shade of blue? If you can, make it a darker blue. Medium or dark blue gives a feeling of security and professionalism.

    Give "Blue" a soft linear gradient and the wing a radial gradient centered from the tip closest to the "i". Also, remove the stroke from the wing.

    • Ben Myers
      Ben Myers commented:
      Posted: on Dec 03, 2009 at 1:03 PM

      The wing over the "i" is great -- the shape is a bit off. I agree that using gradients would enhance the effect.

  • Newbird Design

    Newbird Design

    Rank: 2 Titan

    949

    • Design: 3
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    0 Votes
    i like the first one more

    Posted on Dec 03, 2009 at 7:12 PM

    pretty cool i like the type face you chose

  • x x

    x x

    Rank: 4 Master

    423

    • Design: 3
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    0 Votes
    second logo

    Posted on Dec 04, 2009 at 4:28 AM

    Make the B taller than the L, put a tittle on the eye, and the type treatment is great. simple and effective. It looks like a solid unit with the logo above the B rather than in the middle of the word as the first one is. great job.

  • Vivek Kushwaha

    Vivek Kushwaha

    Rank: 1 Elite

    359

    • Design: 5
    • Purpose: 4
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    0 Votes
    blue the colour is good

    Posted on Dec 08, 2009 at 6:07 AM

    wing is not showing exactly what is related ..... i thing it can be more meaning full with showing more attractive wing.

  • Jon Humberstone

    Jon Humberstone

    Rank: 10 Newbie

    6

    • Design: 4
    • Purpose: 2
    • Originality: 2
    • Engagement: 4
    0 Votes
    a couple things...

    Posted on Dec 08, 2009 at 8:53 AM

    I love the font, but just don't think it is right for this company's image. It is a bit too casual with a bit too much character of its own - I.E. the 'g' and 'i' draw attention to themselves a bit more than it should. I like the colors and the underlying concept. But, I would try different wing shapes. The current wing feels more like a quill or flame and is a bit to cartoon-like with the combination of simple shape and thick stroke. Are there other shapes that would balance with the words better? Both versions here feel lopsided. Is there a wing shape that subtly references an airplane wing? Even if it is based on a bird's wing, it can at least be in shape that looks less like it is sticking out of the top of robin hoods cap and more like it is soaring in the sky like a plane?

  • Efraín Bárcena

    Efraín Bárcena

    Rank: 6 Apprentice

    34

    • Design: 3
    • Purpose: 2
    • Originality: 2
    • Engagement: 2
    0 Votes
    Experiment a little more

    Posted on Dec 08, 2009 at 11:08 AM

    Why don't you try using stronger colors and play around with different fonts. You should also consider flipping the wing horizontally.. I think that will make it a better.

  • Michael Hagstrom

    Michael Hagstrom

    Rank: 4 Master

    232

    • Design: 2
    • Purpose: 1
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    0 Votes
    Bland

    Posted on Dec 09, 2009 at 1:02 AM

    I'm just not liking it. I don't think the wing is good, perhaps the font is bad. I dunno I don't like it.

    • kuldeep Daftary
      kuldeep Daftary commented:
      Posted: on Dec 09, 2009 at 4:05 AM

      Hmm I like the whole concept Just I feel that U must use alternate blue color. Though logo is fine :)