S. Preston Chuhon

Indoor Soccer Poster

By S. Preston Chuhon

   on Oct 20, 2009
8 Reviews3 Votes0 Favorites706 Views
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Concept Reviews

  • Nate Hamilton

    Nate Hamilton

    Rank: 1 Elite

    CF Verified professional

    9919

    • Design: 2
    • Purpose: 4
    • Originality: 3
    • Engagement: 3
    1 Vote
    Great start, just a few things on typography

    Posted on Oct 20, 2009 at 6:49 AM

    I like this design quite a bit, makes me want to go out and play some futbol! The only issues I have are with the typography. Typically, you don't want to mess with print that people need to read as you did with the "Coed Adult" paragraph. I like the sideways text but maybe do that with the heading "You are born, you will die..." I would keep all necessary content highly readable.

    Good work so far!

    • S. Preston Chuhon
      Posted: on Oct 20, 2009 at 12:09 PM

      I decided not to mention typography in my description, wondering how quickly you all will pick up on my typography needs!!! That was a quick text. Thanks for your feedback.

  • Sarah Kahn

    Sarah Kahn

    Rank: 4 Master

    189

    • Design: 4
    • Purpose: 5
    • Originality: 4
    • Engagement: 5
    0 Votes

    Great concept over all, very exciting and visually appealing. Would make a shorter headline be the sideways text, as it is difficult to read, but overall great start!

  • Miro

    Miro

    Rank: 2 Titan

    3658

    • Design: 3
    • Purpose: 4
    • Originality: 3
    • Engagement: 4
    0 Votes
    typeface

    Posted on Oct 20, 2009 at 9:00 AM

    Looks good, but I would (again :-D ) play with the typeface, is that Helvetica? Something else, even slightly different might be good. How about Titling Normal for "You are" and Bold for "Born"? http://tinyurl.com/ykq8dkx

    • S. Preston Chuhon
      Posted: on Oct 20, 2009 at 12:07 PM

      Thanks. As you see, I'm making an attempt at a typography layout. I saw some great Helvetica designs that I used as inspirations. But maybe for this application, it's not quite the right font. I'll toy with it.

    • Miro
      Miro commented:
      Posted: on Oct 20, 2009 at 12:36 PM

      Oops, I'm just now playing with your design and Helvetica is ok, you just need stronger contrast between the sizes. Smaller texts need to be smaller and the bigger ones bigger.

    • Miro
      Miro commented:
      Posted: on Oct 20, 2009 at 1:13 PM

      Here is one version: http://i37.tinypic.com/11l1pw1.jpg I don't know if it's better or not, just wanted to play around...

    • S. Preston Chuhon
      Posted: on Oct 20, 2009 at 2:23 PM

      Thanks Miro. That's really interesting. I need to add in a graphical element somehow. But really I understand how you're using text size and weight to draw the eye.

      Interesting..... inspiring....

    • Miro
      Miro commented:
      Posted: on Oct 20, 2009 at 2:25 PM

      Hey, this is fun! http://i33.tinypic.com/2m2ynmq.jpg

    • S. Preston Chuhon
      Posted: on Oct 20, 2009 at 6:05 PM

      :D I almost fell off my chair. I'm jealous! You're really good with the typography. Not to mention jealous you have time to mess around with design concepts.

      I'm going to let your first one stew in the old noggin' for a while, and I might 'borrow' some ideas!

      Cheers

    • Miro
      Miro commented:
      Posted: on Oct 20, 2009 at 7:51 PM

      Thank you, thank you! I had to do it, it was so much fun. You have such a strong idea in your work that it made it easy. ;-)

  • Swarat Ghosh

    Swarat Ghosh

    Rank: 2 Titan

    4866

    • Design: 3
    • Purpose: 4
    • Originality: 2
    • Engagement: 3
    0 Votes
    i feel you can reduce some text..

    Posted on Oct 20, 2009 at 11:54 AM

    its too bussy with text rest is simply nice...

  • Danelle Bailey

    Danelle Bailey

    Rank: 2 Titan

    127

    • Design: 3
    • Purpose: 4
    • Originality: 3
    • Engagement: 3
    0 Votes
    Typography

    Posted on Oct 20, 2009 at 1:12 PM

    Typography needs work. Like the colors and concept. Contact info could stand out more than "registering now" - it's more important to remember the website info.

    • S. Preston Chuhon
      Posted: on Oct 20, 2009 at 2:26 PM

      Thanks Danelle. Actually, you can't register on the website, (it's by mail-in/ fax registration). And using the old AIDA formula, I'm looking for the action to be "Register Now", not "go see the website".

    • Danelle Bailey
      Danelle Bailey commented:
      Posted: on Oct 20, 2009 at 2:35 PM

      In that case, I would switch the website and phone number, and make the phone number stand out, with Register Now secondary in size, but also in red.

    • S. Preston Chuhon
      Posted: on Oct 20, 2009 at 6:06 PM

      Perfect! Thanks for taking time and consideration!

    • Danelle Bailey
      Danelle Bailey commented:
      Posted: on Oct 21, 2009 at 8:38 AM

      Glad to help.

  • Mester Catalin

    Mester Catalin

    Rank: 4 Master

    1055

    • Design: 3
    • Purpose: 5
    • Originality: 2
    • Engagement: 3
    0 Votes
    other then typo nothing

    Posted on Oct 20, 2009 at 1:13 PM

    Great work, just post a update with new type.

    MEster.

  • Omer Faruk cetinkaya

    Omer Faruk cetinkaya

    Rank: 5 Advanced

    17

    • Design: 4
    • Purpose: 3
    • Originality: 3
    • Engagement: 4
    0 Votes
    this is good

    Posted on Oct 20, 2009 at 2:18 PM

    hmm i think, good design and presentation. congratulations

  • Jim Marks

    Jim Marks

    Rank: 10 Newbie

    22

    • Design: 3
    • Purpose: 4
    • Originality: 4
    • Engagement: 2
    0 Votes

    The main message is delivered well, but the details are somewhat hard to gather.

    As a player, I want to know competition levels, the team size, which you have. (It is hard to find in the sideways text, but I like the design concept)

    I also would like to know the nights/ times of play, the surface (hardwood or turf) and the ball (futsol or soccer?)

    Will your target audience know the details of Peakes Field House (if so, they probably know about the type of game on offer).

    I like the call to action, but I would make it more direct: "Register now" vs "registering now"

    I think the old school icon is effective-- much better than a newer player

    I would reduce the info on the poster, and push them to the details/ contact info

    • S. Preston Chuhon
      Posted: on Oct 20, 2009 at 6:02 PM

      Thanks Jim. This league has been running for a couple two years, and Victoria is not a large city. But that's my excuses!

      I'll add this to my list of updates! You (as a player) are asking valid questions that need answering. Cheers