ZoomConcept Reviews
Summary:
Ok, harsh review I know but its important that you get really clear on your objective here.
What is this pages objective? From what I can see it is to drive sales. So, less is always more. 1 product on this page. ONLY 1. Then you can up-sell your other stuff. See: kogan.com.au.
Their home page has their BEST DEAL. The 1 compelling offer that is spikes the customers interest.
Your headline is not useful. It is a solution to an unknown problem? Why do I want to reduce harmful toxins? (obvious to you not to most consumers) I know you're probably going, that's so obvious ... But its your product.
Suggestion: "You can finally cure ...... and remove killer toxins in minutes.."
Find your NICHE that NEEDS this product, create a targetted landing page for that niche (test it) and move on to another niche. Even if your product can cure / assist 15 different problems. Target each LP to 1 problem.
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Summary:
I am an extreme newbie, but, I actually have bought one of these detox foot pads in the past (probably from another company, I think), and the thing that got across to make me buy, was the idea that the product was absolutely essential for good health, and that I was doing myself a disservice by not getting it. Worked for me. If you can make that point in the homepage, then I think you could probably free up space on the page and put some of the other products below the fold.
Summary:
I personally feel there is too much clutter...too much text... too much going on ...feels like youre trying to cram everything in 1 page..
The Brand name is good...but is somewhat sullied by all those distracting elements -purple (?) ,vivid yellow (shouting colours) . It needs more elegance and finesse.
Think UPMARKET, and user will find the relevant product and pay whatever.
Otherwise, to a certain extent, It looks like a Pharma page produced on the fly by night.
The pictures/photos - cheesy..Not exactly "BodyPure" models...and the last guy doesnt exactly look healthy.
Last point, "Your Opinion is valuable" script style - Argh ! It doesnt add anything...and certainly it does not convey a "personal" touch or effort or genuine sincerity on your part to the customer...(even if thats the intention).
Hope this helps..
Thank you for your feedback, I appreciate the suggestions for improvement