We are creating a landing page for our video production services for advertising, promoting purposes so we can promote our video production services to doctors and surgeons all over the nation.
As you can see we have a big images linking to our demo (explaining our services) which opens in popup and there will be a button somewhere on the page for call to action which opens a popup form for capturing full name and email address. any suggestion appreciated.
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I think you're at risk of losing click throughs as hardly anyone will scroll down to what you do. Again copy wise bring the link between the "reasons" and what you do, the "how" closer together.
Clean and Simple
Cleanliness of bulk of page looks smart and gives an air of simplicity - which doctors welcome - conveys the sense of the easy, straightforward choice
I'm finding the copy a little bit of a struggle. "6 reasons..." is clear enough font size wise but the answers I'm struggling with. And not just the font size- I don't think the benefits are articulated for the practicing physicians mindset ...
So, where it reads "Lay a foundation" - that's not the language of a physician necessarily. That more the language of a media consultant. Maybe a physician would be more likely to be thinking about "establishing credibility in your field" "inviting connections with your peers" "becoming a thought leader [or key opinion leader] for your hospitals and patients"...umm, does that help convey my point? Even "patient education" isn't really a driver for them- they actually just want to get their patients to a better state of health. Sometimes, it would be nice if they didn't have to explain how (because it's intricate) and just have the freedom to treat! :)
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