ZoomConcept Reviews
Serious Problem on concept 1-a.jpg 1 I believe this is a folding 'map' (or whatever you call it) in which to put papers? If so the seam is probably on the verticial edge between green and white, meaning the white (with the leaf) is the front, correct? If so I feel you might want to more prominently brand that front (while still keeping it subtle)... it's after all you're nr1 place where you can brand I guess. Summary:
I like concept 1 the best (by far) .. It's got a nice toned-down, peaceful yet powerful vibe to it.. I really love it!
Now I'm no expert at all on designing a complete housestyle like this, but I do have 1 comment, see notes.
Great!
Minor Problem on concept 1-b.jpg 1 do you use "Century Gothic" font? with Bold? try another another attractive font, not a standard font. Critical Problem on concept 1-b.jpg 1 use text align on the left side, but it just for alternative Summary:
I like the design of the first, rather than the second design. because the second design is rather difficult to read.
Positive Feature logo
I really like the logo. It is so hard to combine the brand and an icon and this has a nice balanced feel.New Idea contrast
The monocromatic approach is quite nice, and the understated effect is quite pleasing, but it almost seems a bit too soft. I'm wondering if you've tried minor highlights of a contrasting color to strengthen things.Minor Problem on concept 2-b.jpg 1 The main logo here is fantastic, but I think the subtext really doesn't follow the rest of the design idea. -
Michael Ward commented:Double this comment.
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Summary:
Concept 2 is the best because the leaves are integrated into the logo making it one unit. The first concept doesn't have this effect. Concept 2 is highly superior and I would go with that one. There's nothing to change.
Summary:
I cannot say any improvements. I like it very much as it is. The colors are amazing. Keep up the good work.
Critical Problem The word "dream" is fading too much on the second image
I would bump up the color of this word as it's fading into the leaf.Positive Feature Very visually appealling and well done
Nice job overall. Very beautiful.New Idea You have room for contact info, perhaps use it
For the envelopes you have room to add a slogan or other way to contact you, perhaps include those here.Summary:
Love the design overall - however there is prob too many leaves being used... suggest for folder, paper and front envelop cut back the shadow leaf as repetitive with logo leaf.. Also not necessary to repeat logo twice on paper front.. and folder...
Minor Problem Font on the green card
The font used on the green card is strange (third image). It is a bit simple.Positive Feature The white logo card
I think the white logo card is the best. There is the "filigrane" which is perfect. The green shade is also very good.Positive Feature Colours
Simple but distinctive colours stand out for me.New Idea great look
The only think I would suggest, is placing a touch more color in some of the pieces - as it appears as a wide expanse of green.Minor Problem on concept 1-b.jpg 1 reduce Serious Problem on concept 1-b.jpg 1 reduce Summary:
I like the second concept better as it better projects the brand (growing plants versus a leaf). The business card in the second image has a typo though... "gardini" instead of "grădini"
Summary:
I prefer the second branding package, and prefer this business card over the other. This one is more fun with the rounded corners and grass on the bottom and shows what they do well. The last image with just the card is still strong but looks very upscale.
