ZoomConcept Reviews
Summary:
I enjoy the separation that the horizontal line design gives. It defines specific log/nav, content title, content and footer areas. When the content is in a box you lose some of that separation which seems necessary on such a simple design. Also I think box design leaves the footer text floating. Because the box is visually associated to the content. This leaving the small footer text less support than having its own line.
These are really small problems....great, simple design.
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Critical Problem on concept02C2_contact_lines-01.jpg 1 Thinking inside the box. Other on concept02C2_about_lines-01.jpg 1 Top: Visual openness / Bottom: Visual clutter Summary:
Stefanie,
Hands down, the winner in my opinion is the line (top version). You have a minimalist design here that is working well. The box really works against it. It throws a thing (the box) into a space you have otherwise worked hard to keep clean. For me, seeing the box is like walking into a clean room with one piece of clutter lying right in the middle. It sticks out like a sore thumb.
The line approach creates an atmosphere which allows the layout to breathe. This is really apparent in the third screenshot. By contrast, the box approach in the third screenshot feels as if the image/idea is stuck—I hate to say it but there is no way around it—in the box.
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Stefanie Kelly commented:Thanks Tim (I just realized typing that, that both of you who have reviewed so far are named Tim - funny coincidence). Both of the metaphors you invoked paint a very clear picture of the issues with the box - the articulation is appreciated!
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Critical Problem on concept02_lines-01.jpg 1 footer at last with copyrights or some info.. Positive Feature Design
First i will say that is a very minimal clean design..perfect/New Idea on concept02_lines-01.jpg 1 Thumbnail here will be a nice idea for the clients. New Idea on concept02C2_about_lines-01.jpg 1 Thumbnail icons here and full photo on the right side.. 2 full photo here.. Other on concept02_lines-01.jpg 1 If you cap the first letters of each word will be much better Summary:
Is nice clean design All that i say is just my opinion for a better look.. Again is nice design!!
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Stefanie Kelly commented:
Thanks Ioannis. Some of the ideas you shared are things we have already ruled out in iteration with the client (thumbnails for example, many different iterations of the logo with caps) but the input is always appreciated!
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Summary:
On screen my eyes go to the boxed one, but it's because it's surrouned by so much white space. As a web page the horizontal verizon will look better. Make a screen shot of a webpage and photo shop the two designs in there so you can better see what they would look like in the content it is made for.
Thanks for the feedback Tim. That's a good point regarding the clear separation of the different sections/elements on the page lacking in the box option. I will be sure to mention that to the client.