ZoomConcept Reviews
Summary:
Hi Guido,
I think this site is very clean which is great. A couple small notes:
I'd make your logo a little smaller. There's a running joke in the design industry that marketing people always want to make the logo bigger. I think it will still be effective at a smaller size. Maybe 20% smaller would do? Try that out. Its a strong enough logo that it will draw attention without being a large size.
The upper left hand contact section had me a little confused at first. I'm assuming the most common form of communication for you is skype? And that's why you separated it? I think if you turn that skype link into an icon like the rest of the social media links, it would make more sense. You could put it first and highlight it by making it a different color.
In the section starting with "presentation" on the homepage, I like what you've down with the setup. I would reduce the line spacing and try and add horizontal space between the two rows. I think right now that section just looks a little too tight.
I would also decrease the line spacing on almost all other text. There were some screens on your flash slideshow that could use some adjusted leading. Especially the "Hire Me" slide. "Benefit from my knowledge" and "experience and work" read as two different lines.
I like your choice of the title typography, but I'm wondering if your text typography would be better if changed. It's difficult to pair sans fonts with other sans fonts. Even the the title font is so unique, I think exploring some other body text would be a good idea.
Overall I think you're doing a great job so far!
Summary:
Checked out the site. I think the smaller logo is much better now and removing the skype link was a good idea. But even after removing the link, that particular section looks jam packed and struggling to breath. Why don't you move the search box to a lower part of the body and let only the contact options be there with good spacing around. Your preference should be contact option anyway. You can even have search box only in your sidebar of the blog.
In one of the slides, you have a cluster of logos related to certifications and expertise. Due to the placement, the slide looks cluttered and not as clean as others. Why don't you spread the logos across the slides. Like you already have a slide on magento, you can have Google Analytics certified in one of the slides and so on...
Alternatively you can also have some of the logos under the testimonials and keep the slides show cleaner.
I am using Chrome right now and your fonts were not rendering properly in them. Verify once. Hope this helps.
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Guido Jansen commented:Thx for your comments! I gave the header some more height to let it breathe a bit more, hope that helps.
I moved the trust-logo's to the footer. Less obvious, but also less clutter. Maybe I'll even make them grayscale. I'll also add some logo's to the testimonials page, that would be a good addition to a page meant for building trust.
I've seen some font trouble on other peoples system but having a hard time to reproduce, will need look in to this some more I guess...
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Minor Problem Font
Font in the title/headings is not appealing. Can you try any other font?-
Guido Jansen commented:
I could but I like it the way it is :). Might try some others in a usability/read test.
Critical Problem No call for action
'Call for action' button /link is very important in a site. If i go to your site for first time, i dont see any call for action button. One can only see the "hire me" button after a while because it is placed in extremely left.Change the position of this button to increase conversion rate.-
Guido Jansen commented:
There are some call-to-actions, but apparently not obvious enough. I'll definetely try to make them more obvious.
Positive Feature layout
Very nice and soothing color scheme.Other page length
Page is very long. Nobody wants to scroll too much to gather info. People stay on a webpage for 15-25 seconds max. Reduce the height by breaking the content in sections.-
Guido Jansen commented:
It depends on the type of visitor. You want quick actions on top for people who already know what they want and more detailed info below the fold for people who need more info/convincing.
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Minor Problem on Homepage 1 I also would prefer a smaller logo, and what about left aligning the tagline under the logo? -
Guido Jansen commented:
Implemented the left alignment of the tagline
2 i would move the skype to the circular icons with skype logo, you can save some space there and reduce the busy look in there now Serious Problem on Homepage 1 i think this would look much much better if you right align header text and the small black text. the small text looks like floating... -
Guido Jansen commented:
I'll give this a try
Positive Feature on Homepage 1 Nicely done, but i would reduce the line height of the intros. 2 Again nicely done! but those buttons needs to be aligned to left :) -
Guido Jansen commented:
done
3 Good, but what about a liter grey for the BG? -
Guido Jansen commented:
done (switched from #DDD to #EEE
New Idea on Homepage 1 Try to reduce the size and what about gray scale logos for these? -
Guido Jansen commented:
moved them to the footer
Summary:
Like the colors and the clean design, but there are some minor points you could adjust to make it look great! i have just add my comments below. Good luck!
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Positive Feature The Home page
The home page looks sleekSummary:
I liked the overall concept..esp the home page. Nothing new but..good presentation of content....
Blog also looks good..nicely goes with the theme of the site..
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Guido Jansen commented:
Thx for the compliments!
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Serious Problem on Homepage 1 crowded- I think that this area is too crowded and takes away from your page navigation Positive Feature on Blog overview page (latest posts) 1 I love your logo and colors Summary:
I like the layout and that it is simple and clean great job.
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Guido Jansen commented:
Thanks Kevin!
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Minor Problem on Single blogpost 1 Too long, I would remove from this page the "Products I Use", "Tags" & "Blog Roll" Positive Feature Perfect! You leave no questions unanswered. Positive Feature on Single blogpost 1 Always a Must! 2 Great header, clean and simple. 3 I dig the font colors New Idea on Single blogpost 1 Could be a little bigger? You definitely want it to stand out some more Minor Problem Publications page
I had to look hard for things to improve. All old interviews 2009, do you have any recent ones? Speaker - I like reverse chronological order. Most recent at the top of the list.Positive Feature Service & Testimonials page
Very clear. Answered basic questions.New Idea Testimonials page
Nicely done. I like the Linkedin connection. Scored a 10 for building trust.Other Blogroll - food for thought
Your blogroll is ready small and few links from your site to others. Experts tend to point to other experts and give more references to others that have influenced you.Summary:
The service page and the testimonial page are very clear and nicely done.
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Guido Jansen commented:
Thx!
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New Idea on Blog overview page (latest posts) 1 Adding a separator ? 2 Adding a slightly darker (#eee) background to the body, and a white background for the content ? Summary:
To be honnest I felt a bit lost when I tried to understand what was what, and where posts begin and stop.
On the blog part, the widgets on the right could be reorganize to value the infos readers can seek.
Hi Tiffany,
Thanks for your great comments!
Changes can be seen on the site, I didn't update the screenshots here on CF.