Primero que nada, ese enorme banner entre el header y la navegación principal corta el flujo de escaneo visual e inclusive me saca del sitio. Si tu intención principal es que la gente entre al sitio y de inmediato se vaya a Facebook, está bien. Pero sino, estas ponienod una barrera enorme para que los usuarios conviertan su vista en una posible compra. Tal vez necesitas trabajar en la regla AIDA (atraction, interest, desire, action). Comenzando por tu navegación principal. Debes destacar más el menú, mucho más! tal vez usando algún tipo de ícono para cada tab. Creo que tu tercer layout debería ser parte de tu homepage. al menos la parte donde destacas el producto, su precio y todos los detalles del deal. Algo que llame más la atención. Primero atráeme con algo que me impacte visualmente, luego interésame mostrándome un negocio que me sirva (precio, oferta), luego genérame el deseo con todas las facilliades y opciones... luego seguro voy a comprarte!!!
| Minor Problem | |
| For my eye there are too much colours and far too little contrast. | |
| Positive Feature | |
| I like this. :-) | |
Your design definately needs more conrast. It looks very bleached. Try to choose more stronger colours.
| Minor Problem | |
| adding logo's would help recognition | |
| Although the big image is clickable, the text below is not. Making it clickable makes it better I think, no need to disappojnt people that are clicking in that area. | |
| Looks like an advertisement, people will probably ignore this straight away | |
| Looks like an advertisement. | |
| Serious Problem | |
Show customersShow actual customers using your products. Reviews, pictures or facebook/twitter following count (more prominent instead of at the bottom of the page). It's a good idea to show some 'social proof'. | |
Unique Selling Points?It doesn't become crystal clear to me why I should buy from you. What makes you guys unique? What makes you better then any other competitor? | |
| Critical Problem | |
Search!Where is the search function?! You are loosing many shoppers if you don't even provide a basic search through your products and content. | |
| Positive Feature | |
| Scarcity, good! | |
| Social proof, good! | |
| Social proof, good! | |
| price clos to add-to-cart button, good! Even better: combine these two. | |
| New Idea | |
People like to imagine using the productRight now, the photography is very clean, showing only products. Consider showing people using your products so people can imagine how it would look on themselves. Maybe even shoot a video. | |
Trust logo'sTry to include some trust logo's. Think about payment (creditcards, paypal etc), logistics (UPS) or any other (external) mark of quality. | |
| Other | |
| I'm not sure if this works. You probably show sol out items to rush people in to buying other stuff before those items also get sold out. On the other hand, seeing so many items sold out isn't a great shopping experience. Besides that: maybe I see a nice ring that I'm about to buy, but see an even nicer ring that is sold out. Now I'm not buying the first ring anymore and will start looking elsewhere for the second ring... | |
Nice concept, nice design. There are some good usability and persuasion thing in there, but also some obvious (Search!) that are missing.
Just a matter of taste, but not quite fan of the design. Though, I found the usability quite helpfull, the big pictures help us to know what this is about quite fastwithour reading and no need to sekk the infos.
I just wonder weither this is fitted for the target ?
I've written this review as what your customer might be thinking when visiting your site.
"Deal Pulp bring you freshest and finest deals day after day Sign up and we'll start delivering our daily deals"
Customer "So what? so does groupon, livingsocial, facebook deals, wowcher,timeout,wahanda... there already filling up my inbox emails everyday! - What makes your deals any different from any of your competitions?
Next line "We Pick 3 accessories, you...." say little more what your website is about.
It's accessories daily deals website.
Maybe reduce size of the deals or number as its a little busy on the first page but overall a really nice design