IMHO, I currently find the design very clattered, It doesn't have any order in colors, type and elements. The design has too many colors that doesn't work well, too many font sizes making it messy. the 3 icons of social and web doesn't work with the design.
Personally, I would suggest to start with a clean design. make the font and font size consistent as well as the colors. I would suggest to use kuler.adobe.com if you are having difficulties with colors. Structure the design with a smooth flow to the eye.
I'll attached my idea with your card.
Hope this helps. Goodluck! :)
Attached: http://i53.tinypic.com/swrcc1.jpg (high resolution) let me know if you need the ai file...
you can download the ai file here: http://hotfile.com/dl/116435787/5c2c141/experiment.ai.html
Goodluck!
| Minor Problem on 001 TABLE TOP.jpg | |
| 1 | too bold |
| 2 | too small |
| Critical Problem on 001 TABLE TOP.jpg | |
| 1 | Hard to understand the call to action |
So Georgios,
When I look at these examples, I feel like there is too much going on. I think Penn Folio's mockups were spot on. I can only add a bit more insight by providing these two articles:
I hope this helps...
MichaelR
| Minor Problem | |
Color SchemePick a color scheme to make this more attractive instead of having several random colors. | |
Grammar"On Twitter," not "In Twiiter." "On Facebook," not "In Facebook." | |
| Serious Problem | |
Unorganized designToo flashy and cluttered, there's no main focus to it. | |
Unorganized and excessively flashy. It would help to maybe come up with new designs because this one just doesn't work on any level.
| Minor Problem on 001 TABLE TOP.jpg | |
| 1 | the icons are simple for a reason. Why do you complicate it with badges, gradients, rotation??! |
| Serious Problem | |
capitalsdid you know that regular text with small and capital letters is easier to read? | |
| Critical Problem | |
4 sections on one such a small area? reallywhite, purple, yellow, blue with dots, gradients...I didn't hear that it was the new black | |
| Critical Problem on 001 TABLE TOP.jpg | |
| 1 | You actually scaled the text area. OMG there's no bigger 'no no' when designing. Fix it immidiately |
This is hideous beyond belief and you did some really really basic mistakes. I don't see how you can fix that. Every step is wrong in my opinion.
| Minor Problem | |
Visual ClutterThere is a lot of visual clutter in this that I think overall does a disservice to your goals, and also hurts the flexibility that you are looking for. | |
| Serious Problem | |
Spelling/ verbiage errorsGeorgios, if your going to ask people to participate/ join these places on social media, you really should do some research and understand what the standard nomenclature is. It should be "Follow us ON Twitter" (Twitter has only one 'i' and two 't's' unless you are asking them to sign up for a twitter knock off? | |
Facebook URLMy guess, most if not all of the restaurants you place these at will not have the requisite 25 fans to qualify for a vanity facebook URL, so that will likely be very problematic for you as well. | |
| New Idea | |
SuggestionI would suggest you 'clean' this up significantly, make the 'brand' significantly larger and more prominent (it is after all about them- and it will reinforce who/where they are supposed to 'like' or follow). "Our Restaurant has gone social" is counter to "Social Media" it's about connections... "Our Restaurant " is cold, steril etc. I would suggest "RERSTAURANT NAME is now Social >>"
| |
| Other | |
Address?You state these are to be placed on tables at the restaurants? So, then my question is why do I need the mailing address? The goal is to get me to 'Like' them on Facebook or follow on twitter - neither of which require the mailing address (Which if properly done is on both their facebook and twitter pages). | |
Overall, despite my multiple issues, I think the idea is a solid one, and could be successful once it's thoroughly thought through and the bugs are ironed out.
Good luck.
| Minor Problem on 001 TABLE TOP.jpg | |
| 1 | This is all seems a bit squashed really? Try a different font. |
| 2 | Random star? Confused as to why this is here? |
| Serious Problem on 001 TABLE TOP.jpg | |
| 1 | This needs to be high quality, at the moment it's really blury and as it's the logo of the page, it needs to be a decent quality. I understand that this may because the restaurant you are advertising hasn't got a high quality logo, if not, ask them to make one. |
| 2 | These also need to be higher quality images. |
| 3 | Spelling and Grammar. It should say 'Check in or like us on Facebook' Same with Twitter (Which has two t's and one i) |
| Positive Feature on 001 TABLE TOP.jpg | |
| 1 | I like this! Nice and bold; it attracts the person's attention straight away. |
I think it's a nice idea for a design, it just needs a bit of work. If you are doing print design, you will need to use a lot higher quality images to get the best final output. Spelling and grammar also needs a bit of work.
Have a look at some of the notes I have added and it should result in a nice improvement.
Much of your message can be consolidated making your overall message shine.
Hello Gorgios, first I want to apologise for this unsolicited and unrelated message, you can ignore it.
But if you want to know, I’m posting this because the author of this review Charles Carlini did certain things to me and would do them to you or any member:
• he insults and threatens of physical injuries people who review his concepts
• he breaks the law by doing the above
• he makes one line reviews just to get reviews on his own concepts (as you can see right here) and on this screenshot http://img830.imageshack.us/img830/931/charlescarliniconceptfe.jpg
• he uses members’ reviews for his own private communication as well as for off topic discussions
• he breaks the netiquette by doing all the above
he started there http://www.conceptfeedback.com/concept-page/5767/website-redesign/ If you think what I did here was wrong then it means what he did there was wrong as well, and that’s what I wanted to demonstrate.
More on Charles Carlini:
websites: http://www.bolderdesigngroup.com/ http://carlinigroup.com/about-us.html http://intouchhome.com/ http://simplycharly.com/ http://www.linkedin.com/in/charlescarlini
social profiles: http://facebook.com/charles.carlini http://www.linkedin.com/in/charlescarlini http://twitter.com/#!/charlescarlini
email addresses: info@bolderdesigngroup.com charles@carlinigroup.com
telephone numbers: +44 20 7084 6330 • (800) 631-0413 • (212) 714-7722 • (212) 202-7579
physical address: 590 MADISON AVENUE, 21st FL NEW YORK, NY 10022
| Minor Problem on 001 TABLE TOP.jpg | |
| 1 | What can I win? Why do I need to know that there will be 3 winners? |
| 2 | Restaurant logo stands apart from the rest. Feels disconnected. |
| New Idea | |
QR codesHave you considered using QR codes? Relatively few people use them, but those that do are often quite active in the social media as well. | |
| New Idea on 001 TABLE TOP.jpg | |
| 1 | Alternative to consider: Your restaurant has gone social. It's the visitor's restaurant then. |
Nice idea, this could really work to increase social media signups. The wording 'follow us on twitter' has already been mentioned. I don't see much added value in listing the full street address (I guess the address will be easy to find via either facebook or twitter or the restaurant's website). Phone number could be useful though, so people can add the restaurant's number to their contacts immediately.
You really walked the extra mile! Thanks for the recommended design. I really appreciate your help. I will show this to my designer, the AI file might be helpful but I don't know what he is using. Thanks again. Geo