ZoomConcept Reviews
Critical Problem on Website 1 These stripes give the impression that there is not enough space for the content. Positive Feature on Website 1 Great, clean picture 2 The coffee marks could be removed from the picture and used as watermark for the home page. 3 Because the word Home is bigger on the page than on the tab, it will confuse the user who may click on it. It looks like it's echoing the word coffee in the header and I don't think it's your intent. Reduce the size of reduce opacity. New Idea on Website 1 This button is too big, it almost mask the image underneath. What would the user get from seeing the image full size? 2 The type on these tabs is a bit too big. The tabs don't give an indication of which one is selected. Summary:
The design didn't age very well but it definitely grabs the attention: intriguing header and great, clean picture.
The message is not clear, what is the site about and what do you want the users to do?
The page deserves a cleaner look & feel, more space and stronger contrast. Removing the coffee color stripes on the left/right margins will allow the content to breathe. Remove the round corners of the boxes. The picture area and the home page area are almost equal in size. The picture needs to be smaller.
Think about alignment for a better flow. Right now, there is type all over the page which makes it unpleasant for the eye.
The coffee marks on the right of the picture is a great idea but if you use it as a watermark for the homepage content, you can fill the right area of the picture with some info about the purpose of the site.
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Maite Picado commented:You are welcome!
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Minor Problem Menu
depending on the blog, doesn't seem to me all that focus needs to be on the menu, getting rid of the tab backgrounds and using only text might work better labeling the home page home seems a bit redundant on such a simple layout, I'd go for keep it super simple on a design like this - if you don't need it try getting rid of it or making it smaller.Too serious
Not enough variety in the layout - one block looks very much like the next - I like the look, but think it needs a splash of something to have a 'fun' feel. I like it at first glance but it doesn't draw me in to explore, too serious of a look.Positive Feature Feel
It has a coffee blog feel to it, a bit like a flier I'd pick up in a coffee shop. Rounded postcard edges, torn paper, photo, colors - all work.New Idea post title
Do more graphically to the post title and info to have it stand out more? Different icons for different types of posts? Small coffee cup icon, music icon, movie icon??? A coffee stain? Different color? Something to give it stronger focus in the layout.Summary:
It has potential as a coffee blog layout but doesn't draw me in, or guide my focus.
Minor Problem on Website 1 Why is this empty..? Maybe you could move the stains at the top right corner to fill up the entire right side of the image? 2 Little too empty for my taste. Try a pattern? Positive Feature on Website 1 Brilliant copy! Brilliant I say! Summary:
You are heading in the right direction :)
Critical Problem on Website 1 eliminate (see my mockup) Positive Feature on Website 1 great image - it's like you can smell the coffee. This banner is a great starting point... Summary:
I'd like to focus on the strengths of this design...
- This could be an exciting blog. The visitors mental model will be "lists and maps". Notice in my landing page sample (uploaded image) I've quickly leveraged the successful elements of your mock-up. Perhaps you can use it as an inspirational starting point
- Leverage the "coffee color (I think you're one to something there)
- The critical success factor to this blog will be "search". What every you do - it must be prominent and work extremely well.
Good luck!
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Alex Y commented:
Whoa! Nice! I wish I could award this twice!
Attached Files:
Minor Problem typeface
Your navigation has HUGE text. I think it needs a reduction in size.HOME
I'm not a big fan of this cut off. And now that I think of it, I'm not a big fan of the right alignment too. You have everything either center, or left. So too, should your title.Critical Problem What's the site title?
Coffee, to its last stain. Is that the name of the website? If not (I hope not) then where is the logo and title?Summary:
Love the imagery and color palette. Definably in the right mood.
Great start.
Minor Problem on Website 1 I didn't get this? Positive Feature Headline
I find the headline very interesting & engaging.Positive Feature on Website 1 great copy! 2 Clear navigation! New Idea Font
You can work out on fonts and make them a little less on the face.Minor Problem more color?
The background and the text is all about the same color. Maybe add some variation between the top header and tagline, or between the article title, date, and body.Minor Problem on Website 1 The text is a little confusing. I'm not sure what Coffee, to its last stain means, and the word "included" is a little confusing. I like the font, and sizes though. Positive Feature on Website 1 I like the placement of this a lot. Summary:
I didn't get that it was a blog until I read your description. That might just be because its not a complete website yet.
When I zoom on the image, the width of the content is about 600px. I think the images and text look good at that size, but it's vary narrow. The picture is taking up a lot of room. If feels like there should be some text or something over the right side of the picture in that empty space.
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Alex Y commented:
Thanks for your review!
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Critical Problem on Website 1 What is that for? I would suggest keep it the same colour as the rest. New Idea on Website 1 If it is a blog about coffee the headline should not say "[...] where a cup of coffee could be in icluded". I would rather say something like "Interesting places to have a cup of coffee at" or replace it with "Where to buy an excellent cup of coffee". Summary:
I like your choice of fonts. I don't like the colour of your sidebars. Mak'em a darker brown (more like the colour of coffee)
Thank you for your in-depth review. I will definitely consider your changes.