ZoomConcept Reviews
Minor Problem on homepage__ch_2.jpg 1 Grerat call to action button - but this banner is too busy Serious Problem on homepage__ch_2.jpg 1 need a better footer (see Fat Footer patterns - http://patterntap.com/tap/collection/footers) 2 logo and treatment below - don't go together 3 too dark Critical Problem on homepage__ch_2.jpg 1 too dark - and no call to action button ("read more" works too) 2 over stylized - these modules visually compete with everything about Summary:
I would encourage you to abandon this template if you can.
- strive for minimal (see inspirational sites)
- adopt landing page guidelines
- adopt the 360 Grid 12 column design
- Test using UsabilityHub.com (specifically Navflow.com)
Enjoy!
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Michael Rawlins commented:PCB Services, CAD Software, Industry Resources. They compete with the large banner - as well are too close in color to the modules below. Explore softening color background to lower the visual noise. Read up on the SNR theory (http://en.wikipedia.org/wiki/Signal-to-noise_ratio) -- it will help you establish a visual hierarchy on this page.
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Andy Patel commented:
I will talk to my designers, thank you!
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Andy Patel commented:
Could you look over the new design?
Minor Problem Header
There are 5 logos in the header. Consider dropping the 4 circle logos into the footer or somewhere else where you can include a headline that explains what they are.Easiest Way box
There's too much going on here. You caught the user's attention with too many elements. Use a gradient from solid blue to transparent (left to right) so the text sits over a solid color, but the circuit board shots on the right. Also, make the request a quote smaller and place it to the right of the 3 bullets. Remove the 3 thumbnail icons.Minor Problem on homepage__ch_2.jpg 1 Are the 3 boxes under the main image/attention grabber section related to the image/attention grabber? If not, the red arrow pointing up indicates that they are. If they are, why is this section necessary? Don't you cover it in the main box? 2 Does your audience know what these are? How are they related to your company? May need some text to explain. 3 This footer isn't really established as the footer. I'd use a darker color and light text to make it clear that the user has reached the footer. Positive Feature Grid
The grid/layout is good. Most of the sections are partitioned nicely.Summary:
The design isn't bad, but there are a few things that can be toned down to make it less busy and more usable.
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Andy Patel commented:
I moved the 4 circle logos underneath the search bar. It just shows I'm ISO 9001 certified, etc...
How would you recommend that I lead the users eyes more, beyond what you just suggested. Thank for for that though, that was a really good tip!
Thank you for your comments, again!
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Andy Patel commented:
I posted the adjusted one up, please give me some more feedback.
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Andy E commented:I'd need to know the answers to the questions before I could comment more. Thanks.
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Andy Patel commented:
The 4 boxes are certifications that most manufacturers get to product higher quality work.
Most of the audience will be familiar with these terms. They are the equivalent of a degree for a business. I'll try to include a roll-over to explain them, or I will make it clickable and lead to page to describe them.
The footer, I'm having them darken up a bit.
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Andy Patel commented:
The red box will be a roll-over specific action, it won't be there with out a mouse-over.
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I can't ditch the template, but if you could let me know which modules feel like they are competing randomly.
Thanks for the tip on the treatment part and the footer, I'm changing those right now!